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The Democratic Strategist

Political Strategy for a Permanent Democratic Majority

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Ad-Buyer’s Chess Game Key to Home Stretch Campaigns

Few considerations generate more concern in the final days of political campaigns than decisions made about buying TV ads. And if you thought ad-buys were largely determined by poll-margins in particular races, you would be wrong.
For example, the cost of ads is a major factor in ad-buys. In their WaPo article “As Elections Near, Dueling With Dollars,” reporters Jim VandeHei and Chris Cillizza, explain the calculations DCCC ad-buyer John Lapp has to make in allocating his $60 million budget:

In Washington’s 5th District, Lapp is running ads hitting freshman Rep. Cathy McMorris despite the strong Republican tilt of the district. That’s because ad time in the Spokane media market, which covers almost the entire district, is relatively inexpensive, allowing the DCCC to fund a week of ads for just over $300,000. It is a cheap bet, even for a long shot.
But Lapp is not running ads against Rep. Jean Schmidt (Ohio) who, despite woeful reelection numbers, benefits from the high price of television time in the Cincinnati market. This decision could save Schmidt’s job, strategists in both parties say.

That’s a shame. other considerations include the intensity of local issues and the opportunity to run an especially powerful message. Then there is the obligation the DCCC has to fund ads for candidates they encouraged to run, regardless of their poll numbers. Democratic ad-buy decisions are made even more difficult in a growing playing field. Says Lapp “Republicans are playing a game of whack-a-mole while we are expanding the number of races in play by the day.”
In such an environment, some bad ad-buy decisions are inevitable. Fortunately, rank-and-file Democrats can help keep them to a minimum by making contributions to the following links, so we don’t have to leave potential winners out on a limb:

Democratic Congressional Campaign Committee.
The Democratic Senatorial Campaign Committee

If there was ever a time for true blue Democrats to take action to make Congress more responsive, that would be today.


Ad-Buyers’ Chess Game Key to Home Stretch Campaigns

Few considerations generate more concern in the final days of political campaigns than decisions made about buying TV ads. And if you thought ad-buys were largely determined by poll-margins in particular races, you would be wrong.
For example, the cost of ads is a major factor in ad-buys. In their WaPo article “As Elections Near, Dueling With Dollars,” reporters Jim VandeHei and Chris Cillizza, explain the calculations DCCC ad-buyer John Lapp has to make in allocating his $60 million budget:

In Washington’s 5th District, Lapp is running ads hitting freshman Rep. Cathy McMorris despite the strong Republican tilt of the district. That’s because ad time in the Spokane media market, which covers almost the entire district, is relatively inexpensive, allowing the DCCC to fund a week of ads for just over $300,000. It is a cheap bet, even for a long shot.
But Lapp is not running ads against Rep. Jean Schmidt (Ohio) who, despite woeful reelection numbers, benefits from the high price of television time in the Cincinnati market. This decision could save Schmidt’s job, strategists in both parties say.

That’s a shame. other considerations include the intensity of local issues and the opportunity to run an especially powerful message. Then there is the obligation the DCCC has to fund ads for candidates they encouraged to run, regardless of their poll numbers. Democratic ad-buy decisions are made even more difficult in a growing playing field. Says Lapp “Republicans are playing a game of whack-a-mole while we are expanding the number of races in play by the day.”
In such an environment, some bad ad-buy decisions are inevitable. Fortunately, rank-and-file Democrats can help keep them to a minimum by making contributions to the following links, so we don’t have to leave potential winners out on a limb:

Democratic Congressional Campaign Committee.
The Democratic Senatorial Campaign Committee

If there was ever a time for true blue Democrats to take action to make Congress more responsive, that would be today.


Dems Surge in Poll of Rural Voters

A new poll by the Center for Rural Strategies, conducted 10/22-24, reports big gains for Democrats among rural voters. According to the CRS press release:

The poll of rural voters in 41 contested congressional districts found that likely voters preferred Democratic candidates for the U.S. House of Representatives by a margin of 13 points, 52 percent to 39 percent. In mid-September, the same population of voters was evenly split between the two parties at 45 percent each.
In contested Senate races in states with significant rural populations, rural voters preferred Democrats by 4 points, 47 to 43 percent, reversing the 4-point lead Republican Senate candidates held among rural voters in mid-September. But those results fall within the poll’s margin of error.

Bill Greener, a Republican strategist and consultant on the poll, had this to say about the poll:

The numbers in this poll have to be disturbing to any Republican involved in the upcoming election…Republican success has relied on strong support from rural voters, and this survey indicates we don’t have that support today.

Another consultant to the poll, Democrat Anna Greenberg, cited a “perfect storm” of issues benefitting Democrats, including the Iraq war, economic problems in rural communities and a “muddling of moral values” resulting from the Foley scandal/cover-up.


Dems Surge in Poll of Rural Voters

A new poll by the Center for Rural Strategies, conducted 10/22-24, reports big gains for Democrats among rural voters. According to the CRS press release:

The poll of rural voters in 41 contested congressional districts found that likely voters preferred Democratic candidates for the U.S. House of Representatives by a margin of 13 points, 52 percent to 39 percent. In mid-September, the same population of voters was evenly split between the two parties at 45 percent each.
In contested Senate races in states with significant rural populations, rural voters preferred Democrats by 4 points, 47 to 43 percent, reversing the 4-point lead Republican Senate candidates held among rural voters in mid-September. But those results fall within the poll’s margin of error.

Bill Greener, a Republican strategist and consultant on the poll, had this to say about the poll:

The numbers in this poll have to be disturbing to any Republican involved in the upcoming election…Republican success has relied on strong support from rural voters, and this survey indicates we don’t have that support today.

Another consultant to the poll, Democrat Anna Greenberg, cited a “perfect storm” of issues benefitting Democrats, including the Iraq war, economic problems in rural communities and a “muddling of moral values” resulting from the Foley scandal/cover-up.


Ford Shines Light on Purple South

Harold Ford has already won. Even if he loses the TN Senate race by a small margin, he has accomplished something important in demonstrating that African American Democrats can be highly competitive in state-wide races in the south. The critical lesson for Dems is that there is a lot to be gained from putting more resources into developing Black candidates in the south.
There are a lot of good articles about the Ford phenomenon out there, and one of the best is Salon‘s “How Would Jesus Vote?” by Michael Scherer, illuminating Ford’s brilliance in mining the vote of religious conservatives in the state that has “the most white evangelicals in the nation.” Also read the Wall St. Journal‘s “Republicans’ Hold On the South Gets Test in Tennessee” by Corey Dade and Nikhil Deogun, which explains Ford’s success in terms of the Volunteer State’s demographic transformation. Here’s just one interesting graph from the WSJ piece:

By one demographic factor, Mr. Ford should be far behind in the polls. Tennessee has one of the lowest African-American populations in the South — about 16%. Logically, that should put African-American candidates at a disadvantage for statewide office because they can’t count on a massive bloc of votes to give them a head start in a statewide election. But political scientists say the reverse may be true: In states with smaller black populations, whites don’t feel as threatened and the state isn’t as polarized. For instance, African-Americans make up a very high percentage of Mississippi and Alabama — 36.5% and 26%, respectively — and black voters tend to vote Democrat while white voters go for Republicans. The “blacker” the state, the larger President Bush’s margin of victory in 2004.

For more on the purple south emergence, check out Chris Kromm’s “Future of Congress to Be Decided in the South?” in Facing South. On a related issue, Ian Urbina reports on concerns about Black turnout in today’s New York Times — an important but much overlooked topic in midterm coverage thus far.


Ford Shines Light on Purple South

Harold Ford has already won. Even if he loses the TN Senate race by a small margin, he has accomplished something important in demonstrating that African American Democrats can be highly competitive in state-wide races in the south. The critical lesson for Dems is that there is a lot to be gained from putting more resources into developing Black candidates in the south.
There are a lot of good articles about the Ford phenomenon out there, and one of the best is Salon‘s “How Would Jesus Vote?” by Michael Scherer, illuminating Ford’s brilliance in mining the vote of religious conservatives in the state that has “the most white evangelicals in the nation.” Also read the Wall St. Journal‘s “Republicans’ Hold On the South Gets Test in Tennessee” by Corey Dade and Nikhil Deogun, which explains Ford’s success in terms of the Volunteer State’s demographic transformation. Here’s just one interesting graph from the WSJ piece:

By one demographic factor, Mr. Ford should be far behind in the polls. Tennessee has one of the lowest African-American populations in the South — about 16%. Logically, that should put African-American candidates at a disadvantage for statewide office because they can’t count on a massive bloc of votes to give them a head start in a statewide election. But political scientists say the reverse may be true: In states with smaller black populations, whites don’t feel as threatened and the state isn’t as polarized. For instance, African-Americans make up a very high percentage of Mississippi and Alabama — 36.5% and 26%, respectively — and black voters tend to vote Democrat while white voters go for Republicans. The “blacker” the state, the larger President Bush’s margin of victory in 2004.

For more on the purple south emergence, check out Chris Kromm’s “Future of Congress to Be Decided in the South?” in Facing South. On a related issue, Ian Urbina reports on concerns about Black turnout in today’s New York Times — an important but much overlooked topic in midterm coverage thus far.


Bowers: Senate Takeover a ‘Longshot’

Lest we get carried away with irrational exuberance in the wake of the GOP meltdown, Chris Bowers takes a sobering look at Dem chances of winning a Senate Majority on November 7 in today’s MyDD. Bowers averages the five most recent polls for key Senate races in his article “Control Of The Senate Still a Longshot” and sees tough odds against a Democratic takeover. According to Bowers averages, Dems are ahead 5.8 in R.I.; 5.4 in MT and 3.6 in NJ, but lag by 1.4 in MO, 1.6 in VA and 2.8 in TN.
Other than that, he sees the Democratic prospects as bright:

I do still hope for a pickup of four or five seats in the Senate, taking control of the House, winning the majority of Governors, and doing some real damage in state legislatures.

Obviously Dems still have a fighting chance, and winning five of six key races is not impossible if the big blue wave materializes. Plus, the polls could improve over the next 13 days. Otherwise, winning majorities of the House, governorships and state legislatures is not a bad consolation prize.


Friends in VA?

by Scott Winship
If they’re from Alexandria or Falls Church (outside DC) or Charlottesville (home of UVA), forward them this link: http://www.dailykos.com/storyonly/2006/10/24/111047/27 and tell ’em to call their local elections board.
I’m more optimistic about chance to regain the Senate than Chris Bowers is — Webb is within the margin of error of most polls, and this race could be key to control of the Senate. It’s really important….


Bowers: Senate Takeover a ‘Longshot’

Lest we get carried away with irrational exuberance in the wake of the GOP meltdown, Chris Bowers takes a sobering look at Dem chances of winning a Senate Majority on November 7 in today’s MyDD. Bowers averages the five most recent polls for key Senate races in his article “Control Of The Senate Still a Longshot” and sees tough odds against a Democratic takeover. According to Bowers averages, Dems are ahead 5.8 in R.I.; 5.4 in MT and 3.6 in NJ, but lag by 1.4 in MO, 1.6 in VA and 2.8 in TN.
Other than that, he sees the Democratic prospects as bright:

I do still hope for a pickup of four or five seats in the Senate, taking control of the House, winning the majority of Governors, and doing some real damage in state legislatures.

Obviously Dems still have a fighting chance, and winning five of six key races is not impossible if the big blue wave materializes. Plus, the polls could improve over the next 13 days. Otherwise, winning majorities of the House, governorships and state legislatures is not a bad consolation prize.


Black, Hispanic Conservatives Bailing Out of GOP

In his L.A. Times article “Latino and Black Voters Reassessing Ties to GOP,” Peter Wallsten reports on the exodus of African American and Hispanic conservative voters from the G.O.P. According to Wallsten, a growing number of leaders in both constituencies have articulated a sense of being taken for granted by Republican leaders. With respect to African American conservatives:

Complaints among black pastors who had been courted by the White House — while less pronounced than those of Latino leaders — have been fueled by a tell-all book by former White House aide David Kuo. The new book says that Bush, referring to pastors from one major African American denomination, once griped: “Money. All these guys care about is money. They want money.”
…The Rev. Eugene Rivers, a Boston Pentecostal minister and one of about two dozen black clergy invited to a series of White House meetings with Bush, said Friday that black leaders had been wooed with assurances that their social service groups would receive money from the president’s faith-based initiative. But, Rivers said, the bulk of the money had gone to white organizations, leaving black churches on the sidelines.

The GOP’s rift is also widening with Latino conservatives, who are disturbed by the Republicans’ mixed messages on immigration and who share the Black conservatives’ concern about the GOP’s ethics problems and the Foley cover-up:

A survey released this month by the Latino Coalition found Latino registered voters supporting Democrats over Republicans 56% to 19% in congressional elections. “If Republicans nationally get 25% of the Hispanic vote, it would be a miracle,” said Robert de Posada, the coalition president…
The Latino backlash has grown so intense that one prominent, typically pro-Republican organization, the Latino Coalition, has endorsed Democrats in competitive races this year in Tennessee, Nebraska and New Jersey….The Latino Coalition, for example, has endorsed the presumed Democratic presidential front-runner, Sen. Hillary Rodham Clinton (D-N.Y.), in her reelection bid this year.

The aforementioned Kuo book, “Tempting Faith: An Inside Story of Political Seduction,” has alienated white conservatives as well, with its depiction of top White House aides “embracing religious conservatives in public while calling them “nuts” behind their backs.”