April 4: Keep Bashing Musk Til He’s Gone
This week’s election results in Wisconsin had a pretty clear message for Democrats, as I explained at New York:
The most tiresome intra-Democratic debate of them all soon reached crisis levels after Donald Trump’s 2024 election victory. Should the “party of the people” focus on the threat to democratic institutions MAGA authoritarians most definitely pose? Or should they instead pursue lost non-college-educated voters via the ancient “populist” formula of class warfare over purely economic issues? The debate has often become very personal, with “populists” tending to dismiss arguments about democracy as elitist mumbo jumbo unintelligible to working stiffs who just want to see the money, and people frightened about fascism worrying that Americans will cheerfully sell out our heritage of liberty for $2 a gallon gas.
Fortunately, and just in the nick of time, a figure has emerged at the highest levels of government who can instantly unite “populists” and “defenders of democracy.” That would be Elon Musk, who is simultaneously the richest man on earth (and in modern history) and an even greater threat to democratic institutions than Trump. He is, moreover, via the DOGE initiative, waging aggressive war on public-sector programs that restrain his tiny class of corporate predators and benefit the general public while violating every constitutional norm imaginable. And suffusing this entire assault on the people and the institutions to which Democrats should feel loyalty is a nihilistic personality exhibiting some of the worst impulses of the human race: narcissism, messianism, ethnocentrism, worship of power and technology, and a testosterone-poisoned lust for combat and destruction. It’s as though Bruce Wayne had decided to become the Joker instead of Batman.
Terrifying as Musk is, Democrats should thank their lucky stars that he doesn’t simply operate in the background of the MAGA movement, financing Trump’s antics but otherwise remaining anonymous. No: He has insisted on a very public place on the stages of politics, commerce, and culture, rivaled only by his benefactor and enabler in the White House. And the more people see of him, the less they seem to like him.
This week’s judicial election in Wisconsin shows what happens when this peculiar man makes himself the center of attention in a popularity contest not limited to his sycophants on X. The most polarized electorate in the entire nation fed by the most expensive campaign ever to revolve around judges decided by a healthy margin that they did not want Elon Musk in charge of their destiny (much less the “destiny of humanity” he so fatuously claimed was at stake). And better yet, the dispirited ranks of Democrats turned out disproportionately at the polls in the first electoral test since last November’s disaster.
It’s now clear that so long as Musk is the most powerful figure in the administration and the living symbol of Trump 2.0, Democrats should make Musk-bashing even more of a daily preoccupation than it has already become. Populists can draw fresh attention to the very real class implications of DOGE’s assault on corporate regulation and on practical services like Social Security offices accessible to old folks and medical facilities that can keep middle-class people alive. Defenders of democratic institutions can continue to expose (and attack in courts) the arrogant pretense that self-appointed engineers who brag about their destructive intentions should be entrusted with “reforming” government. And everyone can keep exposing the deeply sinister tech-bro worldview Musk and his accomplices exemplify, aimed at converting the United States of America into a privately held corporate oligarchy governed by insanely wealthy elites deploying AI at will and treating life itself as a video game in which the losers are the rest of us.
Musk-bashing won’t solve all the problems facing Democrats. They still need to regain public trust about their own values and competence. For one thing, DOGE’s very existence remains a terrible indictment of the contempt for government that is now so epidemic, and that Democrats have for so long either ignored or tried to buy off with popular benefits; they need their own credible “government reform” agenda and the determination to carry it out.
But make no mistake: Elon Musk is a political gift, particularly if his ego and Trump’s reliance on his support mean he will insist on keeping himself front and center, showing up at Cabinet meetings and MAGA rallies alike while indulging his endless glossolalia on X. So long as he remains the face of Trump 2.0, Democrats would be wise to make sure that face is the first thing Americans think of when they survey the political landscape. If Musk and DOGE crash or are subdued by the jealous god in the Oval Office (as some reports suggest Trump has signaled may happen), that is a very good thing in itself and a worthy goal for the opposition.
I think having one video for the party was good and probably long enough. It felt a bit safe and incomplete though, with some preaching to the choir in there.
I’d like to see informative specific topic videos added to this. It wouldn’t hurt to go outside of the usual way of communicating these things. There are more options for political messaging than just playing it safe or being crude.
a couple suggestions: with reproductive health, rather than only mention abortion, that topic should include programs Democrats support for women who choose to have a child but also can’t afford it – like low or no cost prenatal (and pediatric) care. Other programs democrats support for kids would be good too add too. (WIC, SNAP and free lunches…etc) Make sure you have some white people in there.
There should be something about how democrats are supportive of dads too. Whether with education or job placement programs or any kinds of assistance for themselves and their family. That could be about the economy but also in general supporting the existence of a strong safety net is being for the health and welfare of all families. Restricting and or removing it makes the country less safe by creating desperation on many fronts.
And Democrats, the American dream or dreamers could include a visual of kids in classrooms or adults wanting to go to school and trying to figure out how to pay for it.
You could go a long way with that theme. You arent separating DACA youre including it.
“no matter who they are or who they love” should add a visual of a traditional relationship or family set up too.
With health care, choosing between food and treatments wasnt entirely accurate because food is much cheaper.
George Entenman makes goods points about greater inclusion of images of people. I would add a photo of President John Kennedy, something on unions, and making progress on past accomplishments.
The themes are strong but there isn’t a central theme to bring them all together, it’s a collage of stories rather than a focused theme. Having seen Pete Buttigieg speak, he draws freedom into the equation of everyday life.
It requires freedom to get a fair shot without being discriminated against based on race, religion, gender, sexual preference.
It requires freedom to enjoy an environment of natural beauty not bound by corporate greed and eminent domain.
It requires freedom for a woman to decide how she handles her reproductive health.
It requires freedom to be able to have a health care system where you feel comfortable going to see a doctor and not to decide whether or not to see them based on cost.
It requires freedom to not have your entire adult years burdened by student loan debts.
It requires freedom to have a labor/supply chain based on the premise that labor is driving force in the economy and not corporate greed.
It requires freedom for a person who works full-time to have a wage that is able to provide proper resources to them and their family.
It requires freedom for students to be able to enter a school and feel safe.
Etc., etc., etc.
Of course, a follow-up video should be based on the premise on how we intend to provide those freedoms to our society (which it currently lacks).
“What’s your take?”
Move it to the fing top.
Given how badly the party has done lately maybe a better approach would be compare and contrast with Republicans on the issues that Democrats are actually good at. This would also reflect the reality that a lot of people are voting Democrat just because Republicans are terrible.
This ad actually captures pretty well what a lot of people think about the party nowadays
Summary Translation of the “We are Democrats” ad
We are the NYC party (Statue of Liberty opening)
We think we have done very well for the American people for a very long time (For decades opening)
A very specific and limited proposal like the Dream Act is as important as the American Dream as a national value
Pandering to individual demographic groups
Pandering to individual one issue constituencies
One minute in before talking about economic issues
Mention of LBJ?
Affordable Care Act as non-plus ultra of healthcare
The New Deal is not self-explanatory
The economic recovery was no universal recovery and has very little in common with the policy program of the New Deal
Platitudes about wages
Platitudes about social change
Empty overpromising
I’m all for everything shown in the ad, but I think it makes a terrible mistake in not having more white people in it. Is this supposed to make white working people feel included? Is that one old photo of a woman holding a Social Security check supposed to appeal to the residents of retirement communities? Where is a small business owner, male or female? Where is a young tattooed person hard at work on a computer? Where are scientists who are losing the gov’t support they need for basic research? Where is a sense of optimism, of possibility? We need to fight the forces of evil, but we need to have hope and opportunity too.