Noting a shift in some of the rhetoric we are hearing from both parties, I tried to explain it at New York:
Earlier this week, I got an unusual communication from a member of the White House press corps who wondered if I had inspired Joe Biden’s use of the term ultra-MAGA for Rick Scott’s wildly right-wing 2022 agenda for Republicans. I owned up to contriving the term in an effort to describe Scott’s combination of Trumpian rhetoric with Goldwater-era policy extremism. But I had no idea if Biden or someone in his circle read my piece and decided to borrow the neologism or (more likely) came up with it independently for parallel reasons.
Biden hasn’t just hit Scott with “ultra-MAGA”; in the same speech, he also referred to Trump himself as “the great MAGA king.” And Senate Majority Leader Chuck Schumer has taken to railing against “MAGA Republicans” as well.
So Democratic leaders are now saying “MAGA” (Make America Great Again) where they would have once used “right wing” or “ultraconservative” or even “wingnut.” This appeared to be a strategic decision, not just a verbal tic or a tossed-off insult. And indeed, on Friday, the Washington Post reported that the rhetorical shift is the result of a six-month research project led by Biden adviser Anita Dunn and the Center for American Progress Action Fund:
“The polling and focus group research by Hart Research and the Global Strategy Group found that “MAGA” was already viewed negatively by voters — more negatively than other phrases like ‘Trump Republicans.’
“In battleground areas, more than twice as many voters said they would be less likely to vote for someone called a ‘MAGA Republican’ than would be more likely. The research also found that the description tapped into the broad agreement among voters that the Republican Party had become more extreme and power-hungry in recent years.”
Despite the potential liabilities, usage of “MAGA” and its variants has been spreading in Republican ranks as well — and the trend began even before Trump decided he liked Biden’s insult and started posting MAGA King memes on Truth Social. For example, Steve Bannon referred to Pennsylvania Senate candidate Kathy Barnette’s rivalry with the Trump-endorsed Mehmet Oz as “MAGA vs. ULTRA-MAGA.” The former Trump adviser was using “ULTRA-MAGA” as a compliment; in his eyes, Barnette is deeply devoted to The Cause, while the TV doctor is most palpably devoted to self-promotion.
So why is this happening now? And is the greater embrace of the term on both the right and the left just a coincidence? I don’t think so.
Democrats really need to make the 2022 midterm elections comparative rather than the usual referendum on the current occupant of the White House, who is held responsible for whatever unhappiness afflicts the electorate, which is reflected in Biden’s chronically low job-approval ratings. They also need to find a way to motivate elements of the Democratic base to vote in November, which isn’t easy because (a) Democratic constituencies (particularly young people) rarely vote in proportional numbers in non-presidential elections without extreme provocation, and (b) many base voters are “unenthusiastic” about voting thanks to disappointment over the limited accomplishments Biden and his congressional allies have chalked up since taking control of Washington.
The tried-and-true bogeyman who could help make 2022 comparative because he continues to meddle in politics and threaten a comeback is, of course, Trump. The specter of his return could be especially scary to young voters, whose unusually high 2018 turnout was attributable to their loathing for the 45th president. So it behooves Democrats to remind voters as often as possible that the Republican candidates who are on the ballot this November are surrogates for the Great Orange Tyrant. And invoking the red-hat symbolism of MAGA is an efficient way to do that. “Ultra-MAGA” suggests there are Republicans who are Trumpier than Trump, like Scott. The whole GOP, we can expect Biden to regularly suggest between now and November, is crazier than a sack of rats and getting crazier by the minute. That’s more important than the price of gasoline at any given moment.
For similar reasons, in intra-Republican politics, the MAGA brand is legal tender among the majority of GOP voters who turn to Mar-a-Lago for direction the way that flowers turn toward the sun. Wearing the red hat or referring to themselves as “MAGA warriors” is a way for Republican politicians to show a particular attachment to Trump. And ultra-MAGA is essential for candidates like Barnette who follow the Trump agenda slavishly but don’t have the Boss’s actual endorsement for whatever reason. It’s also a handy way for ambitious right-wing politicians to suggest there is a cause that will survive Trump’s own career and will indeed flourish under their own leadership. MAGA works a lot better as a symbol of Trumpism Without Trump than such debatable and obscure terms as national conservatism or conservative populism. When he goes after Mickey Mouse with a claw hammer, Ron DeSantis is definitely ultra-MAGA, especially compared to such damaged goods as Mike Pence, who is merely MAGA or even ex-MAGA.
So get used to it. Until we get a better fix on how to describe the ideology of the followers of Donald Trump, both they and their political opponents are likely to keep relying on the MAGA brand, which now means more than the nostalgia for the white patriarchy of yore that Team Trump probably had in mind when it came up with the slogan to begin with. If Trump runs for president in 2024, he’ll have to decide whether his slogan will be “Make America Great Again, Again” (as he has already redubbed his super-PAC) or something else. But for now, everybody pretty much knows it means one person’s dream and another’s nightmare.
For Democrats there is no path for a Senate victory in 2022 either if things continue as they have.
Biden must go full economic populist from day one:
1. Wages. Bring up a vote on raising the minimum wage, but also establish a new framework for minimum wages in the United States. We need a clear differentiation between regions and inside regions between urban, suburban and rural areas. Bring up the minimum wage for professionals, administrators and executives too.
2. Place based development. Good jobs are concentrating in only a few neighborhoods in a few cities. The federal government must require corporations, starting with federal contractors, to spread jobs so that the working class, both white and non-white, has access to good quality jobs.
3. Follow up on executive action on prescription drugs.
4. Marihuana decriminalization, both legislative and executive-regulatory.
5. Instruct the Department of Justice to continue and expand anti-trust actions in the information technology sector.
6. Instruct the Department of Justice to begin anti-trust actions in the agriculture sector. Expand subsidies to agriculture as a consequence of trade wars, but require more production for domestic consumption.
Biden must also move to the right or center right on several issues:
1. Funding the Police. Get the Party behind a unified legislative and fiscal position that is easy to explain. Make sure this position can be implemented quickly everywhere from the biggest and most diverse cities to the smallest villages that Democrats control. Convince the most radical Democrats that this is the best position to have. Democrats can’t continue with the current messaging cacophony.
2. China. Keep Trump’s framework. Actually, pledge to deepen the decoupling.
3. Support national voter id and other changes to address even the slightest possibility of voter fraud.
4. Authoritarianism in Latin America. As foreign policy is within the President’s primary jurisdiction, develop a policy on how to deal with Nicaragua, Venezuela and Cuba, as well as Brazil, that puts the primary focus on human rights and democracy. Go beyond platitudes and appoint someone with an exclusive focus on this. Reject incrementalism in sanctions (either putting them in place or lifting them) though, it doesn’t work.
5. Immigration. Allow moderate immigrant groups to shape the Party’s position. This will inevitably lead to focus on comprehensive reform and a rejection of open borders. The Party should repudiate the concept of sanctuaries. The Party wouldn’t tolerate sanctuaries for racism, so why support sanctuaries where the law is not applied evenly. Defunding sanctuary cities should be contingent on passing comprehensive reform.
6. Israel, Iran, Palestine, Yemen, Saudi Arabia, Syria, Turkey and the Middle East and East Mediterranean. Keep Trump’s policy objectives. Biden’s original idea of partioning Irak shows he understands that final solutions are important. On Iran the point is basically about making it a better regional actor. No simple return to the previous nuclear framework. On the Middle East Peace Process the pressure needs to be kept up on Palestinians and repudiation of boycott movements against Israel. Palestinians should be both pressured and allowed to hold elections so that they can appoint a legitimate peace negotiator with Israel, which is what has been missing for more than a decade. Lebanon may also be about to flip. Saudi Arabia’s modernization needs to be supported, so no place for sanctions there. The Yemeni peace process is important but secondary to other objectives. The Syrian, Libyan and Iraq stabilization are more important and require real geopolitical vision. The US needs to intervene more on the Cyprus and Greek Aegean conflicts, so that Turkey can be at least partially appeased. The Armenians and Kurds problems need to receive more US attention with the US pressuring both to compromise in relation to their territorial ambitions.
7. Military spending, more and better.
8. Global warming. Push other countries to make more efforts. Continue supporting natural gas at home and its use abroad. Get other countries to stop using coal. Focus at home and abroad on electric cars. Develop a framework for a carbon tax at the border on imported goods just like the European Union is considering.
9. Crack down on higher education cost inflation.
The reason so many Democrats are mad as hell is because not only did the party underperform, but the polls we rely on for deciding things in primaries would also probably be wrong.
Late deciders once again broke for Trump though.
In the most fundamental way this election was an “its the economy, stupid” vote.
Losing with the white moderates in Maine. Losing with the white populists in Montana. Where are the Senate pickups we were promised?
Arizona already went through decades of Trumpism, just like California before it. Doesn’t mean the model is replicable in states with less Hispanic immigration or with immigration from Hispanics from Puerto Rico, Cuba, Venezuela, Colombia, etc.
Trump has done well even with Libertarians running pretty good in many states. Meanwhile the Green vote collapsed.
Democrats ran on covid and demeanor. Republicans ran against political correctness and on the economy.
The people who came out for Trump voted because they liked him.
The Democrats who came out again for Biden (many after not voting in 2016) voted for a diversity of reasons. The few Republicans who voted for Biden did it to stop Trump.
The Republican party is the minority party yet is more structurally strong now than in 2016. They have a clear path forward with America First and opposing all the myriad manifestations of toxic wokeness. Their path is clear as in Europe.
Gays will continue voting for Trump. Trump was bad on transgender rights but neutral on gay rights. Transgender rights are stuck because they are choosing the wrong framework to push for an incoherent agenda. More equal protection under the law and less culture wars on pronouns. The bathroom thing is unenforceable and easy to mock but transgender leadership is choosing moralizing.
The left is not anywhere near ascendant in the US.
30% of Puerto Rican in Florida voted for Trump, for example.
Florida voted to raise the minimum wage and to enfranchise ex convicts. It also reelected its Republican Governor, elected a Republican Senator and twice voted for Trump. Floridians who are moderate must have buyers’ remorse with their experience with Gillum. But the state is not reactionary or conservative.
If I was in Florida looking at how California closed Disneyland and Universal Studios taking away the livelihoods of all those Hispanic service workers and still having an epidemic and then considered that Democrats would also close Disney World and Universal Studios Orlando if voters let them I would have to balance competing ethical interests. When it comes to covid old people are voting out of self interest. It doesn’t mean their ethics are superior, as we see in all the other ways they vote.
2018 was overshadowed in 2020 by moralizing about masks and ambiguity over cultural issues.
Is it progress that in order to have the Squad speaking about things that will never become legislation we have to lose seats that are key to getting anything at all done? Loses in congressional and state legislative seats, including in New York, will soon tell us.
If Biden wins and loses the Senate it will be a good reminder that the Electoral College is not the only constitutional problem. Democrats had no ideas beyond filibuster reform (which would be moot) and ludicrous ideas about DC and PR as states.
Encouraging mail vote turned out to be an incredibly flawed strategy when it comes to perception. Even early voting in places like New York that don’t do an early count was a bit stupid.
Neither the Democratic party nor the left have paths forward.
1. The white suburban route requires moving a lot more to the cultural center and that wouldn’t pay dividends for a while.
2. A white working class route would be even more uphill as it would pit the suburban fiscal moderates against the working class populists.
3. The Bernie strategy of turning out disenchanted progressives has been twice disproven.
4. The identity politics BLM agenda doesn’t even have the support of many Black elected officials and is stuck even in the Bluest of cities, yet is incredibly divisive at the national level and in most key battlegrounds.
Black Democratic partisans made Biden the nominee. Dettached Black voters are another thing.
I suspect that the strategies of neither Biden nor Bernie would have worked.
The presumption that covid would only work against Trump I think was misguided. Covid also worked in his favor as people want to get back to work. The media fear mongering over covid may have backfired.
The Black, Hispanic and White working class male vote (including the gay vote) may have tipped further enough towards Trump to make the Republican party even more hegemonic in most of the states of USA.
Democrats’ historic mishandling of deindustrialization and China, silence over authoritarianism in Latin America and the ambiguity over defunding police all contribute to pushing at the margins just enough against Democrats.