washington, dc

The Democratic Strategist

Political Strategy for a Permanent Democratic Majority

The Meaning of Trump’s Working-Class ‘Buyer’s Remorse’

Trump voters are rejecting Republicans in large numbers. But they’re not coming back to Democrats yet.

Read the article.

Stanley Greenberg: Not Left vs. Center, but the People vs. the Powerful

The flawed study ‘Deciding to Win’ may help Democrats get back to fighting for the forgotten middle class again.

Read the article.

Split GOP Coalition

How Donald Trump’s Opponents Can Split the Republican Coalition

But the harsh reality is that this is the only way to achieve a stable anti-MAGA majority—by winning what has been called a “commanding” majority.

Read the memo.

Saying that Dems need to “show up” in solidly GOP districts is a slogan, not a strategy. What Dems actually need to do is seriously evaluate their main strategic alternatives.

Read the memo.

Democratic Political Strategy is Developed by College Educated Political Analysts Sitting in Front of Computers on College Campuses or Think Tank Offices. That’s Why the Strategies Don’t Work.

Read the full memo. — Read the condensed version.

The Daily Strategist

June 15, 2026

Clinton Wins Big, Wins Little, But In Any Event Wins

Hillary Clinton accomplished exactly what she needed to accomplish yesterday, winning the popular primary vote in Ohio and Texas (plus Rhode Island), breaking Barack Obama’s winning streak, beating the expectations as of about a week ago, and re-exposing the weaknesses in Obama’s voter appeal that the post-Super Tuesday contests seemed to have repaired.
But in the ultimate measurement, pledged delegates, HRC will probably wind up with a pretty small net haul of around 15. In part that’s because Obama seems to be narrowly winning the strange Texas Caucuses that convened after the polls closed last night (the results will take a couple of days to finish trickling in), which will determine one-third of the state’s pledged delegate total. It should be noted, however, that she did make some progress in reducing Obama’s overall popular vote lead for the entire nominating process,which could become an important psychological factor in determining superdelegate support. And the TX and OH wins might well slow or stop the drift of superdelegate support towards Obama that’s been evident in the last few weeks.
Finallly, March 4 showed she could beat Obama in large, expensive primary states where he’s outspending her heavily.
The exit polls for OH and TX showed HRC posting her usual big wins among white women, self-identified Democrats, and less-educated and lower-income voters. But she made improvements elsewhere, especially in Ohio, where she won white men by 19 points, and ran even with Obama among voters with some college education, and those earning over $100,000. In both the big states, she reduced Obama’s lead among independents to single digits. And in TX, she got the two-to-one win among Latinos she needed, along with a big turnout.
Age continued to be the sharpest differentiator of candidate support; in OH, Obama won 70% of the youngest cohort, those under 25, while Clinton won 72% of those over 65.
Flipping all this around, Obama’s clearly got some problems with white working-class voters that lose him primaries in states where his margins among younger and highly-educated voters, including independents, aren’t overwhelming and African-American voters make up less than 20% of the Democratic electorate. If PA shows the same patterns next month, there will be some seriously worried talk among Democrats about his ability to win midwestern industrial states in November.
The other source of concern for the Obama campaign is the already-heavy media belief that he “can’t take a punch”–that negative campaining gave HRC the boost she obviously got from late-deciding voters.
We’ll see what happens next, but it’s certainly beginning to look like the contest will go past the primaries and caucuses and be determined by such factors as the Florida/Michigan issue and superdelegates.
In the meantime, I recommend Chris Bowers’ take on the delegate situation after yesterday, and John Judis’ analysis of the March 4 exit polls.


Good for the Party?

Even if Obama is your candidate, Hillary Clinton’s Texas and Ohio victories may be a good thing. Sure, he would have preferred to put it away yesterday. But a closer race keeps interest and turnout high. The fact that our two candidates who are locked in a high turnout race are an African American and a woman underscores the Democratic Party’s creds as the Party of hope for the disempowered and gives campaign ’08 an aura of heightened historical significance.
The narrowing race also keeps both candidates sharp and forces McCain to split his attacks, while getting hammered by both Dems. When we get to the convention, Clinton and Obama will be more seasoned and better prepared to rumble with the Republicans’ toughest front-man. Because of the extended campaigns, Obama, Clinton and their troops will have learned more about the political arts of self-defense, ad-making and buying, media interviews, speechmaking, targeting demographics, GOTV, leveraging issues, strategy and tactics etc.
That’s the good news.
There are, however, a couple of ways the aforementioned scenario could sour. Badly. Despite the media emphasis on delegate-counting, the popular vote is the key to claiming the moral high ground. If Super-D’s give the nomination to the loser of the popular vote, it won’t be worth having, and most of them, one hopes, are smart enough to know that and to do the right thing. But what if the popular vote totals going into Denver are so razor-close that neither candidate can convincingly claim the moral high ground? Imagine the deal-making and bitterness of the loser’s supporters. Imagine the field day McCain could have in mocking the Democrats’ commitment to “democracy.” A near-tie in popular vote totals would be less of a problem if ALL delegates were allocated by popular votes in their districts.
I get it that the super-delegate idea was conceived to check convention delegates on occasions when they don’t reflect the popular vote. But the potential for abuse is just too high. May the genius who cooked up the super-delegate scheme go join the GOP and let them benefit from his sage advice.
The other booby trap now looming larger is the Michigan-Florida mess. After last night, Obama still leads in the popular vote tally of all the primaries except MI and FL thus far by 582,718, while Clinton leads by 40,363 when MI and FL are included in the count (Obama wasn’t on the ballot in MI). It’s a little more difficult to assign blame here. But changing the rules without an agreement from both Clinton and Obama would be an equally-disastrous response. If they are not both on board with whatever is decided, expect mayhem.
Both of these obstacles can be overcome — the first by either candidate getting a clear majority of the popular vote and the second by Clinton and Obama reaching agreement on what should be done about FL and MI, sooner, better than later.
Looking toward the future, Democrats have a big job ahead in adopting reforms to insure that the popular vote total always prevails. The focus should be on dismantling the super-delegates and other vestiges of Party elitism, and moving in the direction of direct popular election of our nominee, so it becomes clear to all that we are the party that champions the will of the people.


Concerning “NAFTA-Gate”

If Hillary Clinton wins big in Ohio today–where Barack Obama seemed to be headed towards an upset win just a week ago–you can bet the punditocracy will attribute the turnaround to “NAFTA-Gate” (yes, friends, a full generation after the Watergate break-in, American political reporters still attach the suffix “gate” to every imaginable political controversy, big or little).
In case you somehow missed the saga (hard to imagine, since it’s received saturation treatment from the MSM over the last few days), “NAFTA-Gate” refers to an incident wherein Obama economic advisor Austan Goolsbee (by all accounts a brilliant and non-Machiavellian gent) attended a private meeting with lower-level Canadian conciliar staff in Chicago, after which said staff prepared a memo suggesting that Goolsbee told them that Obama’s sharp rhetoric about NAFTA was merely “political positioning.” The memo was subsequently leaked to the Associated Press under suspicious circumstances, possibly by the office of conservative Canadian Prime Minister Stephen Harper.
There are a lot of reasons this incident, which might have been considered a nothing-burger at a different time and place, drew so much attention, beyond the efforts of the Clinton campaign. Most obviously, it occurred on the eve of a crucial primary in Ohio, which is arguably ground zero for the anti-free-trade sentiment that has gradually become dominant in the Democratic Party over the last decade. Being considered soft on NAFTA in Ohio is a bit like being perceived as hostile to ethanol or caucuses in Iowa.
Moreover, “NAFTA-Gate” was immediately inflated by something of a perfect storm of highly divergent media interests: political beat reporters eager to rebut allegations that they had given Obama a free ride; centrist editorial writers alarmed by both candidates’ anti-NAFTA rhetoric; Republican operatives and conservative noise machinists happy for the chance to take Obama down a notch; and then the Lou Dobbs types always ready to pounce upon “evidence” that politicians say one thing about trade to the folks and then sell them down the river behind close doors, on the advice of people like Austan Goolsbee.
It’s richly ironic that the politician benefitting from “NAFTA-gate” is the wife of the man most often accused by his Democratic critics of feeling the pain of trade-affected workers while promoting contrary policies, Bill Clinton, who signed NAFTA and then pushed it through a closely divided Congress.
But still, the Obama campaign undoubtedly set itself up for this bad press by going after HRC on NAFTA. And it gave the story a long shelf-life by initally denying any back-channel Obama-Canada discussions, and then, once Goolsbee’s name surfaced, trying to claim he was just some academic economist speaking for himself.
Largely lost in the controversy is what Goolsbee actually said to the Canadians. The undisputed part of the story is that he encouraged Canadians to understand Obama’s remarks on NAFTA within the broader context of his overall views on trade and globalization, which have been consistently positive. And if you are looking for any deep meaning in the whole kerfuffle, it’s that Barack Obama is himself a symbol of globalization. It’s no accident that so much of the world has become fascinated with his candidacy and what it might mean for an America often viewed as simultaneously isolationist and militarist.
Beyond its affect on Ohio and the presidential nominating contest, the ultimate effect of “NAFTA-gate” will probably be minor. One friend of mine quipped today that most Americans might learn for the first time that Canada is a signatory to NAFTA. Daniel Drezner has suggested that the Canadians have finally found a way–albeit the worst way–to become relevant to an American presidential campaign.
Best I can tell, both Barack Obama and Hillary Clinton, much like Democrats generally, think and live in that shadowy borderland that divides “yes, but” and “no, but” attitudes towards trade agreements with other countries. You don’t have to consider them hypocrites or scoundrels for leaning towards “no, but” arguments while campaigning in Ohio, and then leaning towards “yes, but” positions if actually elected president and put in charge of this country’s international economic policies. You can’t take the politics out of politics, and in terms of everyone’s reaction to this strangely overwrought incident, that may be the residual lesson of “NAFTA-Gate.”
UPCATEGORY: Democratic Strategist
I would add to Matt’s analysis, however, one proviso: Kerry, who had one of the most consistent pro-trade voting records of any Senator from either party, never promised to renegotiate past or suspend future trade agreements. His big concession to anti-NAFTA Democrats was to promise a comprehensive review of all existing trade agreements to see if they were serving their original purpose. Much of his rhetoric about “Benedict Arnold CEO’s” had to do with tax subsidies for offshoring rather than trade policy.
But I agree with Matt’s basic point that the tension between Democratic rhetoric and Democratic policy on trade didn’t start with Barack Obama or Hillary Clinton. Indeed, lest we forget, Al Gore was the man who vanquished Ross Perot in the famous debate over NAFTA in 1993. By 2000, his campaign had adopted the official position of the NAFTA-hating AFL-CIO, that labor and environmental standards had to be included in the “core” of any bilateral or regional trade agreement, a condition squarely violated by NAFTA, and contrary to the trade policies of a Clinton administration in which Gore had been a major figure.


After Today’s Primaries

Democrats are going to the polls in Ohio, Rhode Island, Texas and Vermont today. And with Hillary Clinton appearing to have seized the late momentum in both Ohio and Texas, there are a variety of scenarios that could come out of the results. Noam Scheiber goes through them thoroughly today; Jonathan Chait does the delegate math; and Chris Bowers reports that HRC’s staying in at least until Pannsylvania next month unless she loses the popular vote in both TX and OH.


Dems Must Address NVRA Failures

Project Vote has a post that ought to command concern and attention from a broad spectrum of Democrats, “Low-Income Americans Denied Voter Registration Opportunities, New Report Shows.” The post summarizes the findings of an important new study “Unequal Access: Neglecting the National Voter Registration Act, 1995-2007” conducted by Project Vote and Demos, indicates that for the 12 years after this hard-won law was enacted “Voter registrations from public agencies that provide services to low-income Americans have declined dramatically.”
In examining state-by-state data, the post notes,

…In states across the nation—Virginia, Florida, Texas, Nevada and many others—public assistance agencies are neglecting to offer voter registration to all clients and applicants, as required by the law. Because of noncompliance with the NVRA, the rights of thousands of low-income citizens are violated daily…Registrations from public assistance agencies have declined 79 percent between 1995, when the Act was first implemented in, and 2006; in other words, registrations declined from 2.6 million to just 540,000 by the 2005-2006 reporting period. Field investigations and analysis of available data strongly suggest that low registration rates are a result of states’ noncompliance with the law.

It comes as no shock that, according to the report, “Department of Justice has failed in recent years to actively enforce the public assistance provisions of the NVRA.” The harm done to Democratic candidates is considerable. In 2006, for example, 13 million voting-age citizens from households earning less than $25,000 were not registered.
More surprising is the decline in some states that had Democratic governors or secretaries of state during the period of the study. Can’t blame the GOP for that; It’s on us.


HRC’s Old Friends Versus Obama’s New Friends

Daily Kos’ DHinMI has a very informative post about independent expenditures on behalf of the Democratic candidates in OH and TX. It’s basically a tale of the competition between three groups who have been supporting HRC almost from the beginning–the American Federation of State, County and Municipal Employees, Emily’s List, and the American Federation of Teachers–and two who have more recently endorsed Obama–the Service Employees International Union and the United Food and Commercial Workers. Looks like SEIU in particular is really kicking out the jams for Obama in OH and TX:

Through the Wisconsin primary, the three groups backing Clinton spent about $4.4 million. In Ohio, they have continued the model of what worked well in the early states—lots of direct mail, probably directed at women, followed up with phone calls. In Ohio, they have boosted their program. Whereas in most states they appear to have sent about 6 pieces of mail, it appears that in Ohio their target audience has received up to 8 pieces. They have also run a small amount of media, and are now following up the mail with phone calls. The total expenditures come to about $500,000.
FEC reports indicate that SEIU will probably spend over 5 times as much as AFSCME and EMILY’s list in Ohio. They’ve spent $400,000 in mail, almost matching AFSCME and EMILY’s List. In addition to the mail, they have also spent $200,000 on phones, $425,000 on a paid canvass program, and $1.4 million on electronic media. All together, with staff, production and other expenses factored in, SEIU has spent over $2.6 million in Ohio.
Obama will benefit from other expenditures. While EMILY’s list has spent $140,000 in media in Texas—such a small expenditure suggests it’s probably Spanish language radio, or possibly cable ads on networks that focus on women, like Lifetime—SEIU has dropped over $1.7 million in to that state. They have spent $700,000 on media, almost $500,000 on a canvass program, $300,000 on phones and almost $300,000 on mail.
The amount SEIU has spent just in Ohio and Texas now equals the combined spending of AFSCME, the AFT and EMILY’s List from the start of the campaign through the Wisconsin primary.

If Obama manages to pull off wins in these two states, he’ll owe a lot to his new union friends.


Polls and Demographics

With potentially crucial Democratic primaries on tap tomorow in Texas and Ohio, the polls are showing a close race in both states, but with significant variation. In OH, the polls range from a Suffolk University survey that has HRC up by 12%, to a Reuters/CSPAN/Zogby poll that has Obama up by 2%. In TX, the variation is a bit smaller, ranging from InsiderAdvantage’s 4% lead for Clinton to Rasmussen‘s identical lead for Obama.
As Mark Blumenthal of Pollster.com has shown in separate posts on polling for TX and OH, underlying these different results are very different estimates of both turnout and of the demographic compositition of the primary electorate. If you are at all interested in polling, you should read Mark’s posts in their entirety. But the bottom line is that TX polls are all over the place in their estimates of Latino, African-American, younger-voter, and independent participation, while OH polls vary significantly in estimates of total turnout.
Blumenthal notes at the end of his post on OH polls:

The polls we have before us can tell us a great deal about how preferences differ across the key demographic and regional groups, but the tools of survey research are simply not powerful enough to predict who will vote with great precision.

That’s an important reminder.


Are Americans Warming to the War?

A big new presidential candidate survey by the Pew Research folks is getting a lot of attention this week. Its top-line finding was that Obama and Clinton are running seven and five points, respectively, over John McCain. And there’s lots of interesting if somewhat predictable data about the strengths and weaknesses of the three candidates.
But because the survey’s subtitle was “Increasing Optimism About Iraq,” I thought I’d read that section carefully to see if the findings were in accord with the growing CW that the American public is moving toward John McCain’s position on the war.
Turns out the main two findings that support this subheadline are questions that ask how the current military effort is going, and whether respondents think the U.S. will “succeed” or “fail” in Iraq. Compared to a year ago, assessments of the current military effort have shifted from 67-30 negative to 48-48 (they had actually moved to 54-41 positive in September 2007, during all the hype over the Petraeus testimony). And by a 53-39 margin, respondents now say they think the U.S. will “succeed” in Iraq, whatever that means. They said the same by a much narrower 47-46 margin a year ago.
So that all sounds good for John McCain, right? Well, not so fast. On the bedrock issue of whether Americans think going to war in Iraq was the right or wrong decision, the numbers haven’t budged over the last year. In fact, the percentage saying it was the right decision has actually dropped from 40% to 38%, with the contrary position is held by a steady 54%.
But what about the future of the war? When the question is posed as to whether the U.S. should get troops out or keep troops in, Pew shows a modest trend towards “keep them in” (47-49 as opposed to 42-53 a year ago). But in the secondary question, respondents are given four options: remove all troops immediately (14%), bring troops home gradually, over the next year or two (33%), keep troops in but establish a timetable for withdrawal (16%), or keep troops in without a timetable (30%). It’s a highly dubious way to frame the question, since it’s not clear there’s much if any difference between “bring troops home gradually” or “keep troops in with a timetable.”
Those two “out gradually but definitely” options between immediate withdrawal and indefinite continuation of the war command 49%, up two percent from a year ago. And those two options are a lot closer to the positions of Obama and Clinton than to McCain’s.
So far all the growing “optimism” on Iraq, more than half of Americans still think the war was a mistake, and nearly two-thirds want to get the troops out according to some definite timetable, if not immediately.
Meanwhile, John McCain not only voted for the war and supported the war, but has attacked anyone considering it any sort of mistake, or wanting to bring it to an end unless “victory” has been accomplished. After all, he spent quite some time attacking Mitt Romney for being willing to even use the word “timetable.” Moreover, he’s made this a signature issue, which means that he won’t benefit, as some less Iraq-focused candidate might have, from a shift of public attention to other issues that don’t favor the GOP, like the economy or health care.
So even this survey (from an organization whose data has long showed stronger public support for the war than that of others) shouldn’t provide much comfort for John McCain. He’s fighting an uphill battle on Iraq, and just because it’s a slightly less impossible climb than it once appeared is no reason to think he’s going to get to the top.


Younger, More Affluent, More Female, Better Educated

Ron Brownstein has been staring at Democratic presidential primary exit poll trends between 2004 and 2006, and provides a pretty definitive report in a cover story for National Journal today.
You should read the whole thing, but here are his key findings:

The most dramatic changes are among young people, the affluent, and, to a lesser extent, women. As a percentage of the total vote, the share cast by voters under age 30 this year approximately doubled in Connecticut, New York, and Tennessee; rose by at least 40 percent in 11 other states; and jumped by nearly one-third in two more. Even more dramatically, voters earning $100,000 or more at least doubled their share since 2004 in Arizona, Florida, Georgia, Massachusetts, Oklahoma, and Virginia; affluent voters also increased their share by about half in seven of the remaining states and by at least 20 percent in three others.
The relative increase among women isn’t as great because they started from a larger base: Long before Clinton’s candidacy, women already cast a majority of votes in most Democratic primaries. But with this year’s continued growth, the party has tilted even further female. Women cast a majority of this year’s Democratic vote in every state for which an exit poll was conducted — and they made up at least 57 percent of the total in all but four states.

The other big trend Brownstein noted was in educational levels:

[J]ust before the Wisconsin primary in mid-February, ABC News polling director Gary Langer calculated that a cumulative majority of white Democratic primary voters in all of this year’s contests had college or postgraduate degrees — a remarkable tipping point for a party that since its 19th-century inception has viewed itself as the tribune of the working class

So does that mean voters who don’t fall into these categories are not participating in Democratic primaries this year at “normal” levels? Not at all:

The overall surge in Democratic participation this year means that in many states, even groups whose relative role is declining are voting in larger absolute numbers: Their share of the vote is shrinking only because they are not growing as fast as other components of the party’s coalition. (For instance, although white men’s portion of the Democratic vote fell in Massachusetts this year, the total number of white men participating in the state’s Democratic primary increased by nearly 75 percent over 2004, according to the exit polls.)

The donkey label is suddenly a big voter magnet again this year, and if Democrats can convert the trends Brownstein’s talking about into general election gains, it could be a very good November.


Psychology for Democrats — Resisting the Trap of Seeing the Primaries as War

James Vega is a strategic marketing consultant whose clients include major nonprofit institutions and high-tech firms.
Although social psychology is a central source of laboratory research on attitudes and persuasion, among many down-to-earth marketing and advertising specialists many of its findings are not considered particularly practical. One longstanding tongue-in-cheek definition of the field, in fact, is that it is “the discipline that conducts unconvincingly artificial experiments to reveal generally tenuous statistical correlations between variables whose relationship no-one really doubted in the first place”.
Despite this, however, one of the most solidly – indeed mind-numbingly – validated facts in the social psychological literature is that when people begin to play a particular social role – even one they do not wish to play – their attitudes gradually adjust to correspond with their actions. This effect is so powerful that even being explicitly reminded of its effect does not prevent a change in attitude from occurring.
Right now one can see this process playing out with a vengeance inside the Democratic Party. Six months ago the most common opinions about the leading candidates among ordinary Dems was that “They are all good choices”; “I could vote for any of them” and “Every one of them is ten times better then any of the Republicans”. Back in the summer it was impossible to find large numbers of average Democrats bitterly describing Hillary as an utterly conniving cynic or Obama as the superficial leader of a political youth cult.
Now, on the other hand, the intense and emotional stresses of primary campaigning has lead many rank and file Democratic activists to an increasingly polarized re-definition of the candidates, one that lurches deep into caricature – Hillary as hopelessly conservative and amoral Lady Macbeth, Obama as modern day snake-oil salesman seducing the gullible and naïve. Across the internet and in private conversation there is an increasingly evident tendency to exaggerate differences in policy and overstate defects of character in order to psychologically validate the huge investment of effort and passion that so many grass-roots Democratic activists have made in their chosen candidates.
The Republican media, of course, gleefully feeds this story line and it is also reinforced by the many superficial members of the mainstream political commentariat – a breed exemplified by the infallibly pathetic Maureen Dowd for whom no lurid, “fight to the death” metaphor can possibly be too infantile, superficial, operatic or sanguinary.
To some degree this polarization is inevitable as the candidates are pressured to make more personal attacks on each other in hopes of gaining an advantage. But, particularly for rank and file democrats, the problem is deeply exacerbated by the dominant “definition of the situation” – the general media characterization of the primary campaign as a war between opponents rather then as a competition between aspirants or contenders.
There is a way for Democrats to combat this mental trap, however, one that is difficult but not impossible. It is based on the fact that, even when people are locked in a particular social role, they can nonetheless consciously redefine or “reframe” a situation if they choose to. In this case, the key is to recognize that the “war between opponents” conceptual paradigm is simply wrong for the current situation and to consciously replace it with a more appropriate one.
An excellent alternative metaphor is available — the athletic competition for the U.S. National Olympic teams that occurs every four years. American sports fans do become passionately dedicated to one or another competitor – especially in individual sports like gymnastics and figure skating. But they do not end up bitterly deprecating or demonizing the other contenders. On the contrary, while they may fervently believe in the superiority of their own chosen athlete, the other participants continue to be seen as entirely admirable and even inspiring figures who only seek to demonstrate that they are the best possible representative of their country. Even at the most agonizing moments of the final competition, the opposing contenders are not redefined as enemies.
In the coming months rank and file Democrats must consciously strive to conceptually re-frame this years’ Democratic primary process in order to help reduce the antagonism inevitably generated by the electoral competition. A primary campaign is of necessity intensely competitive, but it need not be visualized as an intra-party civil war. The stakes are far too high to let the wrong definition of the situation lead us astray.