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The Democratic Strategist

Political Strategy for a Permanent Democratic Majority

The Rural Voter

The new book White Rural Rage employs a deeply misleading sensationalism to gain media attention. You should read The Rural Voter by Nicholas Jacobs and Daniel Shea instead.

Read the memo.

There is a sector of working class voters who can be persuaded to vote for Democrats in 2024 – but only if candidates understand how to win their support.

Read the memo.

The recently published book, Rust Belt Union Blues, by Lainey Newman and Theda Skocpol represents a profoundly important contribution to the debate over Democratic strategy.

Read the Memo.

Democrats should stop calling themselves a “coalition.”

They don’t think like a coalition, they don’t act like a coalition and they sure as hell don’t try to assemble a majority like a coalition.

Read the memo.

The American Establishment’s Betrayal of Democracy

The American Establishment’s Betrayal of Democracy The Fundamental but Generally Unacknowledged Cause of the Current Threat to America’s Democratic Institutions.

Read the Memo.

Democrats ignore the central fact about modern immigration – and it’s led them to political disaster.

Democrats ignore the central fact about modern immigration – and it’s led them to political disaster.

Read the memo.

 

The Daily Strategist

July 20, 2024

Democratic Prospects in the State Legislatures

At Sabato’s Crystal Ball, Chaz Nuttycombe shares an insightful update on the battle for control of the 50 state legislatures, which is under-reported by major media. Nuttycombe, director of the election forecasting group CNalysis.com, writes:

With more than 5,000 districts at stake this year, there are many opportunities at the state level for either party to maintain or improve their advantage. We at CNalysis acknowledge the importance of these elections; we are currently casting ratings for most of these districts — 5,233 to be exact — as well as their respective state legislative chambers.

The consequences of state legislative control are enormously significant, including gerrymandering and and prospects for a broad range of social reforms at the state level, including health care, environmental protection and voting rights, to name just a few areas of critical concern.

Nuttycombe notes that “that there are only two states where party control of chambers is divided: In Minnesota, Democrats control the state House and Republicans hold the state Senate, while in Alaska, Republicans hold the state Senate while Democrats nominally control the state House thanks to a coalition of Democrats, Republicans and Independents (Republicans actually hold more seats in the chamber).” Here’s the map depicting the current line-up:

He notes further that “Overall, Republicans control 58 chambers, and Democrats control 40. Again, this tally excludes Nebraska,” while “Republicans have 20 trifectas [governors as well as majorities in both state legislative chambers], Democrats have 15, and 14 states are split. Again, Nebraska is excluded, but functionally the state could be counted as one where Republicans control both the governorship and legislature.”

But looking towards the November elections, “While Republicans hold an advantage in the number of chambers they control, the certainty of Republicans maintaining such a lopsided control of chambers is not assured…there are 11 competitive chambers remaining: nine held by Republicans, and just two held by Democrats.” Also, “Currently in the CNalysis forecast of over 5,000 single-member state legislative districts, Democrats are favored to have a net gain of 11 state Senate seats, and Republicans are favored to net 11 state House seats. Given how many seats are being contested, this would be a very modest shift in seats…only about 20% of all the districts are competitive, with the remainder either safe for one party or the other or uncontested.” In addition,

Minnesota is the greatest opportunity for Democrats to create a trifecta in state governments this year, with only the state Senate standing in their way. North Carolina and New Hampshire double as trifecta opportunities for both parties, because both states have competitive state legislative chambers and gubernatorial races. Alaska Republicans only have to flip the state House to create a trifecta in the state, though that will depend on how they fare against Republicans in the chamber who caucus with the Democrat-aligned majority coalition (more on that here).

As Nuttycombe sees Democratic goals in state legislatures for 2020:

Create more Democratic trifectas and create divided governments in Republican trifectas.

— Keep and expand their current projected net gain in state Senate seats by mostly flipping Clinton-won suburban seats that haven’t had an election since 2016, and minimize damage in state House seats.

— Continue to gain in suburban areas they gained in in the 2018 midterms and defend their earnings mostly in those areas from that election.

It seems like a realistic and achievable agenda, one which depends upon the commitment of the Democratic state parties and their ability to educate and mobilize voters.


Major-Party Unity Means Less Oxygen for Minor Parties

In a continuing effort to show that 2020 is not just another 2016, I wrote about minor-party candidates at New York:

To put it mildly, the 2020 presidential contest is being haunted by what happened in 2016. For one thing, it helps explain the widespread belief that Donald Trump will win despite considerable evidence inimical to his cause, whether that belief is based on mistrust of polls, or observation of the enthusiasm of his base, or the suspicion that he sold his soul to the Infernal Lord Satan in exchange for earthly power.

There is one particular element of the 2016 experience, however, that may be less compelling than others looking ahead to November: the strength of minor political parties, which had a boffo year last time around. As I noted recently, there are multiple reasons for expecting a considerably diminished showing by the Greens, the Libertarians, and other minor parties in November, ranging from less-well-known presidential candidates to the impact of the coronavirus on ballot access in states where numerous petitions must be gathered. Justin Amash’s recently announced Libertarian candidacy could boost that party’s vote a bit, particularly in his home state of Michigan. But as Kyle Kondik and J. Miles Coleman argue in a new analysis at Larry Sabato’s Crystal Ball, there’s another big reason we can expect minor-party voting to decline: The major parties are significantly more united than they were in 2016:

“[T]he top election on this list [of strong third-party performances]— 1912 — is the cleanest example of a divided party leading to the rise of a big third party vote. Theodore Roosevelt, upset with the performance of his Republican successor, William Howard Taft, tried to win the GOP nomination. He was rebuffed, so he created his own party and ran for president. The Republican vote splintered, and Democrat Woodrow Wilson won the presidency easily despite getting only 42% of the vote.

“But we can also see this phenomenon in some of these other elections.

“George Wallace, the conservative, segregationist Democrat who ran third party in 1968, ran strongest in the South, the conservative region that had once formed the backbone of the Democratic Party but was in the midst of breaking away from its ancestral party over the party’s leftward evolution on civil rights and other issues.”

The biggest third-party showings preceded major-party splits or transitions, including Wallace’s (four years later the once-solid Democratic South had become solidly Republican in voting to reelect Richard Nixon). And there was quite a bit of noisy intraparty opposition to both Donald Trump and Hillary Clinton four years ago. In the current race, that has mostly subsided:

“This naturally removes some of the oxygen for third party candidates, and the lack of major intraparty strife makes this election, to us, more reminiscent of 2004 and 2012, when George W. Bush and Barack Obama won second terms in competitive elections that featured very low levels of third party voting. Indeed, in 2012, Florida was the only state were neither major party candidate took a majority of the vote — by 2016, there were 14 states where both major candidates polled under 50%.”

There’s another factor that may strengthen party unity while discouraging “protest votes.” Just about everyone expects a close election, and those who thought Clinton had it in the bag in 2016 and voted third-party (or stayed home) may be particularly immune to minor-party siren songs. The above-mentioned Democrats who are still shocked by what happened four years ago may put on the party harness and never even consider taking it off:

“This time, even though Trump generally trails nationally and in at least some of the most important swing states, he still is favored by betting markets, and he usually does better in polls asking people who they believe will win as opposed to those that ask who voters are supporting. Democrats, burned by expectations in 2016, likely will remain guarded no matter what the polls say.”

There’s a lot of uncertainty going into this election, much of it associated with how little we know about the trajectory of the coronavirus, the economic damage it has wrought, and how COVID-19 will affect voter turnout. But the odds are higher than ever that any “swing” vote late in the game will be oscillating between the Donkey and Elephant brands.


Political Strategy Notes

Partisanship is the strongest predictor of coronavirus response: Among Americans, partisanship has been a stronger predictor than age, gender, geography, even personal experience, a study shows,” David Roberts reports at vox.com. Roberts adds, “A bit of research, published in March, from three leading political scientists shows pretty convincingly that, in the face of the pandemic, Republicans and Democrats are once again hearing different things, forming different understandings, and reacting in different ways.” Roberts quotes Shana Kushner Gadarian, Sara Wallace Goodman, and Thomas Pepinsky — political scientists at Syracuse University, UC Irvine, and Cornell respectively, who note, “Republicans are less likely than Democrats to report responding with CDC-recommended behavior, and are less concerned about the pandemic, yet are more likely to support policies that restrict trade and movement across borders as a response to it. Democrats, by contrast, have responded by changing their personal health behaviors, and supporting policies that socialize the costs of testing and treatment. Partisanship is a more consistent predictor of behaviors, attitudes, and preferences than anything else that we measure….What we find is that even when you account for the zip codes people live in, i.e., their actual level of exposure to the disease.”

Charlie Cook shares his insights concerning “Where Things Stand for the 2020 Elections” at The Cook Political Report: “Not long ago, GOP chances of maintaining their control of the Senate looked to be about two out of three, but Senate Editor Jessica Taylor’s reporting since March shows that Republican Senate majority is getting more precarious and now control appears to be a 50-50 proposition.  Now with popular Democratic Gov. Steve Bullock challenging GOP incumbent Steve Daines in Montana, newly-appointed Georgia Senator Kelly Loeffler mired in a horrific political situation and the possibility that Republicans could draw an exceedingly weak candidate in what should be a safe seat in Kansas (filing deadline June 1), among other problems adding to previous woes with incumbents Martha McSally in Arizona, Susan Collins in Maine, Cory Gardner in Colorado and North Carolina’s Thom Tillis all in races that are, at best, toss ups.”

“Combine those two Congressional situations with a recession that has effectively eliminated any tailwind that President Trump had been enjoying from a strong economy,” Cook adds, “and it is hard to see his re-election prospects looking anything but more dire by the week. Today there is more than a one-in-three chance that Democrats will win a trifecta in November, the White House, the Senate and the House.  The policy and governing implications are enormous…Keep in mind that these outcomes are not independent of each other, a Trump victory would be more likely to be accompanied by retention of the Senate, a Trump defeat would raise the odds of Democrats taking over the Senate.  This isn’t ‘coattails,” (I don’t believe in coattails), but the turnout dynamics, the issue agenda and priorities and the political environment that would exist to re-elect, or defeat Trump would also be in place for a Senate that is already teetering on the edge.  Our system isn’t quite parliamentary but is getting increasingly more so, the linkage is greater, the ticket-splitting diminishing.”

Republicans are slapping high-fives over their Tuesday win in CA-25 special. But in her CNN Politics article, “Republicans win back California House seat they lost in 2018 after Democrat concedes,” Clare Foran explains why Dems just lost the seat: “The win came after Democrat Christy Smith conceded to Republican Mike Garcia on Wednesday in the special election for seat left vacant when Katie Hill, a Democrat, resigned amid controversy last year.” However, “there will be a rematch. That’s because Smith and Garcia are still running as candidates for a November general election to decide who holds the seat in the next session of Congress.” Dems hope, not without reason, that an anti-Trump landslide in November will give Smith enough leverage to take back the House seat.

So how progressive is former Vice President Biden” Here’s an excerpt from a New York Magazine article by Gabriel Debenedetti, flagged by Ruy Teixeira: “Long before the pandemic, [Biden] described a range of actions he’d take on day one, from rejoining the Paris climate agreement to signing executive orders on ethics, and he cited other matters, like passing the Equality Act for LGBTQ protections, as top priorities…To date, the federal government has spent more than $2 trillion on the coronavirus stimulus — nearly three times what it approved in 2009. Biden wants more spending. “A hell of a lot bigger,” he’s said, “whatever it takes.” He has argued that, even if you’re inclined to worry about the deficit, massive public investment is the only thing capable of growing the economy enough “so the deficit doesn’t eat you alive.” He has talked about funding immense green enterprises and larger backstop proposals from cities and states and sending more relief checks to families. He has urged immediate increases in virus and serology testing, proposing the implementation of a Pandemic Testing Board in the style of FDR’s War Production Board and has called for investments in an “Apollo-like moonshot” for a vaccine and treatment. And he floated both the creation of a 100,000-plus worker Public Health Jobs Corps and the doubling of the number of OSHA investigators to protect employees amid the pandemic. If he were president now, he said in March, he would demand paid emergency sick leave for anyone in need and mandate that no one would have to pay for coronavirus testing or treatment. As the crisis deepened, he said he would forgive federal student-loan debt — $10,000 per person, minimum — and add $200 a month to Social Security checks.”

‘Tis a pity that Sen. Richard Burr (NC) is not up for re-election in November, in light of the buzz around todays’ revelations that he, not only had his phone confiscated by the F.B.I. as part of an investigation into alleged trading of 33 stock sales after his coronavirus briefing; he just stepped down as chairman of the Senate Intelligence Committee in the wake of it. As Christina Wilkie reports at cnbc.com, “On Feb. 13, Burr sold stocks worth $630,000 to $1.7 million in a one-day sale involved 33 individual trades. One week later, markets began a steep slide as investors panicked over the potential economic damage from coronavirus.” No doubt, NC Dems are hoping the GOP stench will stick on Burr’s fellow Republican Senator Tom Tillis, who is up for re-election in November, but is not at this time implicated in insider stock deals. Insider trading allegations have also tainted Georgia’s two Republican Senators, both of whom are up in November.

Although the national focus is on Covid-19 health care concerns, health insecurity in general remains a central concern for growing numbers of Americans. As Erin Schumaker of ABC News reports that “Soaring unemployment numbers could translate into nearly 27 million people losing their health insurance, according to a new report…”Between March 1st and May 2nd, 2020, more than 31 million people had filed for unemployment insurance,” notes the Kaiser Family Foundation report, which was released Wednesday…Eight states including California, Texas, Pennsylvania, New York, Georgia, Florida, Michigan and Ohio will account for roughly half of the people who lost health insurance they previously had through their job, the report estimated…Before the pandemic, 1 in 3 Americans said that they wouldn’t be able to pay a $400 medical bill without selling their belongings or borrowing money.”

Kyle Kondik and J. Miles Coleman explain why “Why 2020’s Third Party Share Should Be Lower Than 2016” at Sabato’s Crystal Ball: “Despite — or perhaps because of — the relatively high share of the vote third party candidates received in 2016, we expect the two major parties to have a better showing in 2020…Voters generally feel better about their major party nominees this year than they did in 2016, leaving third party options with less of a raison d’etre…The field of third party candidates this year doesn’t seem especially strong, and even when prominent names have launched third party bids recently, they’ve struggled to gain traction — even in their home states…The public health crisis could make it harder for third party candidates to get on some state ballots.”

Also at the Crystal Ball, Kondik and Coleman note that incumbent Governors are also in a position to benefit politically from the Covid-19 pandemic, because “Many state governors have received high marks for their handling of coronavirus…Three of them on the ballot this November get a boost in our gubernatorial ratings this week…As of now, the open seat in Montana seems to be the seat likeliest to change hands on the relatively sparse presidential-year gubernatorial map.” Republicans now hold 26 governorships, compared to 24 for Democrats, with 11 governorships up for election in November. Kondik and Coleman write that “Democrats probably would be relieved to get out of 2020 holding as many governorships as they do now.”


Unclear What Trump Gains From “Obamagate”

After puzzling over our president’s latest wild twitter-storm, I offered some thoughts at New York:

It’s a well-established fact of contemporary politics that partisan polarization has reached the point where “base mobilization” has become more important than swing-voter persuasion in winning close elections. And a supreme emphasis on the Republican base has been particularly notable in Trumpworld, with its strategy of scorching the ground between the two parties and demonizing the opposition.

From that perspective, the cluster of revisionist-history lessons and conspiracy theories the president likes to call “Obamagate” has been especially useful, in that it provides an innocent explanation for many of the very bad things Trump himself has been credibly accused of doing. Tim Miller provides a simple explanation of Obamagate:

“Four years ago, there was a global conspiracy — comprised of President Obama, Vice-President Biden, Director of National Intelligence James Clapper, FBI Director Jim Comey, much of the FBI, the DNC, a company called CrowdStrike, multiple foreign-intelligence services, and Ukrainian oligarchs — to undermine Donald Trump by planting a phony conspiracy theory that he was colluding with the Russians to win the 2016 election. These deep-state operators framed several top Trump officials, fabricated evidence, and spied on the campaign with the end goal of committing the biggest fraud in American history in order to derail Trump.”

In one fell swoop, “Obamagate” turns Trump from a sleazy practitioner of corrupt and arguably unpatriotic campaign tactics into a victim of those same tactics, perpetrated by a “deep state” liberal Establishment whose depredations account for virtually every negative “story” coming out of the Trump administration from the day it took power. As House Republicans argued vociferously during the impeachment proceedings against Trump late last year, this conspiracy not only cooked up the findings of the Mueller investigation (to the extent said investigation didn’t exonerate Trump), but also the Ukraine scandal involving Trump’s efforts to smear Joe Biden, which got it all exactly backward.

Instead of serving as an alternative account of recent history that undermines the conventional understanding of Trump as a scofflaw who would do anything to seize or retain power, Obamagate in Trump’s own hands looks to be a wild and insanely complicated tale of liberal perfidy, by which the 45th president accuses the 44th president of perpetrating “the biggest political crime in American history, by far!”

As David Frum notes, Obamagate is so complicated and implausible that it cannot possibly serve as a persuasive argument for Trump’s reelection:

“The ‘Obamagate’ that Trump tweets about — like the comic-book universes on which it seems to be modeled — is a tangle of backstories. The main characters do things for reasons that make no objective sense, things that can be decoded only by obsessive superfans on long Reddit threads.

“So you’re saying that the deep state set up this whole elaborate plot to entrap Trump, but instead of using any of that material, it instead sabotaged Hillary Clinton ten days before the election?

“No, no, you don’t get it. You’ve gotta go back to the Benghazi episode four seasons back. Well, really to Troopergate, but that’s only available on DVD …”

It all makes sense in MAGA-land, but does Trump really need any enhancement of his support in those regions? As Obamagate becomes an ever-more-complicated tale, is anyone going to read it other than those who are already convinced of its veracity and importance?

Probably not. And that makes you wonder if Trump is drinking his own Kool-Aid, and shirking swing-voter persuasion in an endless effort to fire up troops who are already psyched out of their skulls. Fox News’ Brian Kilmeade says Trump wants this election to be “Obama against Trump” rather than “Biden against Trump.” What is he thinking? Obama is a lot more popular than either 2020 candidate. But the Tea Party–turned-MAGA folk from whom Trump draws his energy are still hating on the 44th president in a way that probably mystifies swing voters. The 45th president doesn’t seem to care. It could be a fatal mistake.


Teixeira: ‘A Pox on Both Their Houses…..and I’m Voting for Biden!’

The following article by Ruy Teixeira, author of The Optimistic Leftist and other works of political analysis, is cross-posted from his blog:

The data keep rolling in that Biden is flipping a pattern from 2016 that really hurt Clinton. In that election,those voters that didn’t like either candidate voted lopsidedly for Trump. This year, as David Siders notes in a useful article on Politico, it’s the reverse: voters who don’t like either candidate say they’ll vote for Biden by a wide margin. I checked this pattern on the Nationscape data (85,000+ cases since the beginning of the year) and find strong confirmation: voters unfavorable to both candidates prefer Biden by 35 points (55-20).

From the Siders article:

“Unlike in 2016, when a large group of voters who disliked both Trump and Hillary Clinton broke sharply for Trump, the opposite is happening now, according to public polling and private surveys conducted by Republicans and Democrats alike.

It’s a significant and often underappreciated group of voters. Of the nearly 20 percent of voters who disliked both Clinton and Trump in 2016, Trump outperformed Clinton by about 17 percentage points, according to exit polls.

Four years later, that same group — including a mix of Bernie Sanders supporters, other Democrats, disaffected Republicans and independents — strongly prefers Biden, the polling shows. The former vice president leads Trump by more than 40 percentage points among that group, which accounts for nearly a quarter of registered voters, according to a Monmouth University poll last week.

“It’s a huge difference,” said Patrick Murray, who oversees the Monmouth poll. “That’s a group that if you don’t like either one of them, you will vote against the status quo. And in the 2016 election, Hillary Clinton represented more of the status quo than Trump did. In this current election, the status quo is Donald Trump.”


Gardner and Greenberg: The partisan polarization of the pandemic CVI tracking, wave 2: April 31-May 5

The following memo by Page Gardner of the Center for Voter Information and Stanley Greenberg of Greenberg Research & Democracy Corps is cross-posted from DCorps:

The Tea Party-Trump Republican Party was forced to lead the country’s response to the pandemic and that accelerated the polarization of the country and marginalization of the GOP — at a very high human cost. Donald Trump took leadership of a modern Republican Party shaped profoundly by the Tea Party revolt against Barack Obama, government health care, and immigration. They sought to gridlock government and polarize America. Now, Trump leads an anti-government party that has been forced to oversee the biggest expansion of regulation and government since World War II.

Trump has cheered governors opening up the economy and protestors liberating their states, and the country and some Republicans fear this will prove tragic.

Fully two-thirds of the country and half of Republicans reacted with horror to the anti-stay-at-home demonstrators who looked a lot like the Tea Party movement protest in 2009 and 2010. Over 60 percent are intensely negative and that leads into the effectiveness of the strongest attack this poll tested against the president. It raised serious doubts for half the country, and left the Tea Party Republicans pretty isolated.

These findings come from the 2nd tracking survey sponsored by CVI, using 2,000 on-line interviews, weighted to match the baseline of mostly cell-phone surveys conducted over last two months.

And in states where Republicans have full control of the governorship and legislature, pro-Trump governors moved to open up their economies — led by Governor Kemp in Georgia, Governor DeSantis in Florida and Governor Abbot in Texas. Just 31 percent responded warmly to those governors, and 51 percent coolly, with about 15 percent unsure of what to make of them.

(Continued here)


Teixeira: How Is Biden Running in the Battleground States?

The following article by Ruy Teixeira, author of The Optimistic Leftist and other works of political analysis, is cross-posted from his blog:

As all sentient humans know, simply winning the popular vote will not be enough for Biden since it is quite possible to do that and still lose the electoral college vote.

So, even though Biden has a solid lead nationally, how is he doing in the battleground states that will likely decide the election? Polls specifically targeted at battleground states mostly say he is doing quite well, though there is some disagreement between the polls.

Here are some recent ones:

1. Democracy Corps/Greenberg Research

Biden + 5 across 16 states: Arizona, Colorado, Florida, Georgia, Iowa, Nevada, New Hampshire, New Mexico, North Carolina, Maine, Michigan, Minnesota, Ohio, Pennsylvania, Virginia,

Wisconsin (Clinton performance in same states in 2016: -1)

2. Democracy for All 2021/Hart Research

Biden +9 across 6 states: AZ, CO, IA, ME, MT, NC (Clinton performance in same states in 2016 -2 (self-reported))

3. :Avalanche Strategies

Biden +6 across 7 states (AZ, FL, Mi, NV, NC, PA, WI)

4. CNBC/Change Research

Biden -2 across 6 states (AZ, FL, MI, NC, PA, WI)

Somewhat related, here is some recent commentary from G. Elliott Morris, the Economist’s US political data guy:

“Mentioned this the other day, but national and state polls disagree in a big way right now about the state of the 2020 race. National surveys put the contest around Biden +6 nationally, but state-level polls suggest he’s up by 8 or so.”….(Query from reader: “Is it possible that Biden is basically just replicating Clinton ‘16 in some big blue states (CA? NY? MA?) but running ahead of her elsewhere?”….(Morris answer: “Yep, this is what the polls are suggesting”)


Political Strategy Notes

“Most people have already made up their minds,” novelist Joseph O’Neill writes in “Brand New Dems” in The New York Review of Books.  “But even in a time of partisan polarization, there persists a small demographic of persuadables—the low-information, temperamentally apolitical, ideologically squishy voters who are responsible for fluctuations in presidential approval polls. The perceptions of these voters is the subject of an intense public relations battle between Democrats and Republicans.” Noting the economic collapse and Trump’s botched pandemic policies, O’Neill adds, “Surely the chickens will come home to roost. The problem is that they won’t, unless they’re rounded up and forced into their coop. Republicans have long been better at this kind of work than Democrats. This is because Democrats are terrible at “messaging…Biden, to the extent that he is visible at all, is terrible at campaign messaging. He doesn’t connect well with his supporters, many of whom minimize their exposure to him for fear of demoralization. Nor does he connect well with persuadable independents…In April he devoted two of his biggest ads to defending himself against Trump’s accusations that he is dangerously soft on China and its role in the pandemic. Republican strategists, terrified of substantive electioneering, have decided that Trump’s best bet is precisely to lure Biden into an esoteric, anachronistic, and xenophobic fight about who will stand up to China. Biden has taken the bait. Even by the standards of easily rattled Democratic politicians, his is a remarkably rapid surrender of rhetorical ground.”

O’Neill continues, “Trump was able to spook Biden in part because of the second kind of messaging—party branding. This kind of messaging occurs day-in, day-out, regardless of whether there’s an election imminent, and it never stops. Its aim is to make party designation a durable asset for candidates—not only for presidential elections but for the countless other elections that color the political map red or blue. Republicans are good at party branding. Democrats are not, to put it mildly, and thereby cede deep structural advantages to the GOP…there are no branding handbooks for political operatives in the way there are for businesspeople. There are books about effective political language—for example, the GOP consultant Frank Luntz’s Words That Work: It’s Not What You Say, It’s What People Hear (2007)—but these largely focus on messaging for campaigns, not on the question of how to build a lasting party brand. Corporations have long understood the importance of managing the social and cultural meaning of their products. They don’t think of a brand as an analytic tool but as an actual thing—an intangible asset, capable of being valued by accountants, that can make or break a company’s fortunes. The stakes are no different for political parties.”

“What are Democrats doing about this?,” O’Neill adds. “Very little, so far as one can tell. For years, their party-branding strategy, to the extent that one existed at all, has been to rely on the personal qualities of the president, or the quadrennial presidential nominee, to confer brand value on the party’s other candidates: the “coattails” effect. Even someone as charismatic and competent as President Obama couldn’t make that work after the 2008 election. When the White House is occupied by a Republican, Democratic branding is left even more to chance. A miscellany of liberal personages (the likes of Nancy Pelosi, Alexandria Ocasio-Cortez, Chuck Schumer, Bernie Sanders, Hillary Clinton, John Lewis) serve as the faces of the party while they pursue their differing political and messaging agendas. From the point of view of branding, the Democratic Party is a mess…Republicans, by contrast, understand the importance of party branding. They understand that favorable generic perceptions are crucial to the success of their candidates. As a result they are highly disciplined and highly aggressive communicators who notoriously stick to their partisan “talking points.””

O’Neill ventures a strategy for Dems: “The challenge, for the Democratic Party, is to turn the (D) designation into a resilient asset and the (R) designation into a resilient liability. What can Democrats do to make something like that happen?…A winning Democratic Party brand strategy would have two parts: a strategy for increasing trust in the party, and a strategy for diminishing trust in the GOP…The current Republican “product” is historically terrible. At this moment of liberal outrage and GOP brand instability, Democrats have an extraordinary opportunity to cement in the minds of Americans that Democrats can be trusted to govern and Republicans cannot…We’re talking, as always, about winning at the margins and winning for years. Democrats want marginal Republican voters to feel that they can’t trust the Republican Party—not anymore. There’s something off about those guys…There’s your master narrative, by the way: Republicans can’t be trusted anymore. “Anymore” is important, because your audience may have a history or culture of trusting them. The nature of your audience also dictates that your messaging can’t consist of trashing the other side. That would backfire. Your messaging goal is simply to make your audience feel uncomfortable about what (R) now stands for.”

Turning to the Democratic Brand, O’Neill writes, “A brand strategy for the Democratic Party must reckon with three audiences: squishy Republicans and squishy Democrats; the party base; and those on the left, often younger voters, who vote (D) reluctantly or not at all…The most obvious way for the Democrats to successfully position themselves, across their many audiences, would be by passing a universally popular piece of legislation that is strongly and durably associated with the party, as Social Security once was. This would require a transformative initiative—on health care, say, or on green energy—that not only comes to fruition but is touted in partisan and popularizing terms. The Affordable Care Act (Obamacare) was flawed on both of these counts: it didn’t contain the public option, which disappointed a lot of people; and, calamitously, Democratic politicians were embarrassed, fearful, and apologetic about a policy initiative that Republicans loudly objected to. This was irrational as well as spineless. Republicans loudly object to anything Democrats do…The Democratic Party, at its strongest, has stood for ordinary people. There would be no more powerful, effective, and lasting way to restore trust in the party than to align its core identity with its practices. You do that by branding the party as the grassroots party, and you authenticate the brand by placing at the core of the party’s operations the technical, financial, and moral support of diverse grassroots organizing groups. You don’t interfere in primaries.You do support regionalism, variation, and an ethos of mutual respect. Montana Democrats, after all, may think differently from their counterparts in Massachusetts. In effect, the party ethos would be to validate, elevate, and sustain the passionate activism that represents its best bet for winning year after year…It might be said that the party would lose control of its brand. The answer is that the party doesn’t control its brand anyway, nor should it. This isn’t a conceptual argument; it’s a concrete one. It’s based on the actual political landscape, populated by citizen-consumers who demand a meaningful political product. If the Democratic Party wants to be viewed as the party of ordinary Americans, it must embody that vision. The DNCwebsite currently proclaims, “The Democratic Party elects leaders who fight for equality, justice, and opportunity for all.” That should read, “Democrats are Americans who fight for equality, justice, and opportunity for all. The Democratic Party exists to give them power.””

In his Washington Post column, “Why the GOP may lose everything,” E. J. Dionne, Jr. writes, “Having disastrously bungled the pandemic, Trump is not only falling well behind former vice president Joe Biden in the polls; he could also be creating a tidal wave that would give Democrats unified control of the federal government’s elected branches…My conversations with four of the top Senate challengers suggested that the coronavirus crisis has reinforced core arguments that helped the Democrats win the House in 2018, particularly around access to health care, while also increasing the saliency of inequality — in both economic and health outcomes — as a mainstream concern…At the same time, Trump’s brutal belligerence has turned Democratic candidates into missionaries of concord. This allows them to be implicitly critical of the president and reach out to his one-time supporters at the same time…If the GOP does lose everything, it will be because the Trumpian circus-plus-horror-show is entirely off-key for an electorate that has so much to be serious about.”

“Biden’s pick matters more in terms of where the party is heading over the next few years than in terms of who wins this year,” Charlie Cook argues in “Biden’s VP Pick Charts the Future Course for the Democratic Party” in The Cook Political Report. ” Cook notes that “Five of the last 13 vice presidents (Harry Truman, Lyndon Johnson, Richard Nixon, Gerald Ford, and George H.W. Bush) have gone on to become president. Two assumed the highest post after the death of a president (Truman and Johnson), one assumed office after a resignation (Ford), one was elected at the end of eight years as vice president (Bush), and another was elected eight years after leaving the No. 2 post (Nixon). As Jonathan Martin and Alexander Burns pointed out in The New York Times on Sunday, “The ramifications of Mr. Biden’s choice will be profound. Even if he loses in November, his decision will all but anoint a woman as the party’s next front-runner, and potentially shape its agenda for the next decade, depending on if she is a centrist or someone more progressive.”

Also at The Cook Political Report, Amy Walter observes, “In national polling, however, Biden’s favorable ratings look a little less impressive. The folks at fivethirtyeight.com found Biden’s average favorable/unfavorable rating at 45 percent to 46 percent (-1). That’s significantly lower than where then-Sen. Barack Obama was in the month after he became the presumptive nominee (+20), but 14 points higher than where Hillary Clinton was at the end of the 2016 primary(-15). The good news for Biden is that he starts the race as already well-known (91 percent can rate him), meaning it’s going to be harder to try and shape opinions of him than it was for candidates who had higher favorable ratings but were also not as well known (like Michael Dukakis or John Kerry). That doesn’t mean that Biden is immune to attacks. But, it also requires a level of discipline on Trump’s part to keep the spotlight on Biden instead of himself. The president has rarely if ever, shown that level of discipline.”

Walter continues, “More important, Trump had the luxury in 2016 of running as the outsider. This year, of course, it is his administration that is in charge. And, as we’ve seen in two recent interviews, one with Fox’s Bret Baier and the other with ABC News’ David Muir, Trump isn’t keen on having his administration’s handling of the pandemic be the focal point of the 2020 campaign. When asked by Muir on Tuesday if he’d be comfortable with the election as a referendum on his handling of the crisis, Trump replied, “Well I am and I’m not.” His response to a similar question from Baier met with a similar reply: “No, but it’s gonna be a factor.” In both interviews, the president was also nostalgic for the world that existed pre-COVID. A world where the economy was “the greatest” thanks to his leadership. Even now, as you can see in these polls, Trump’s job approval rating on the economy remains pretty solid. But, with the economy unlikely to recover anytime soon, it will be hard for those positive numbers to hold. As such, we should all be prepared for the Trump campaign to try and make the race a referendum on Biden’s fitness to be president rather than on Trump’s handling of this crisis.”


Democrats Should Prioritize the Judiciary Just Like Republicans Have

Something happened in Congress this week that reflects some important partisan dynamics, as I explained at New York:

At the beginning of the Senate Judiciary Committee’s confirmation hearing for DC Court of Appeals nominee Justin Walker, Democrats suggested it said a lot about Republican priorities that the Senate was called back into session during a pandemic to speed the ascent to the higher ranks of the federal judiciary this 37-year-old Brett Kavanaugh protégé from Mitch McConnell’s home state, CNN reports:

“During opening statements, Democrats on the committee also blasted McConnell for focusing on the nomination amid the pandemic, with Sen. Dick Durbin of Illinois laying out a ‘lengthy’ list of things he said the panel could be doing instead to address the crisis.

“’We’re in the middle of one of the greatest public health crisis in the history our nation. We’re sitting in a committee with jurisdiction in so many critical areas when it comes to this crisis and instead Sen. McConnell is unwilling to set aside his wish list fulfilling the courts,’ Durbin said.”

Durbin was right. McConnell could not have cared less about the criticism. And therein lies an important partisan difference these days.

McConnell’s judicial “wish list” really is central to his conception of what he is in Washington to do. And it is the iron cord that binds him to Donald Trump and to the Republican Party: moving the judiciary — particularly the Supreme Court, but lower courts, too (and the DC Circuit is considered the top rung of the latter of “lower courts”) — in a sharply ideological direction.

It was not universally understood at the time, but arguably the turning point in Trump’s improbable 2016 campaign, creating unquestionably the one promise he has kept as president, occurred in March of 2016, as Time reported then:

It was a crucial step in reconciling conservatives to his candidacy, and his presidency, as I noted at the time:

“[S]omebody is giving him good advice about how to address the concerns of conservatives about his ideological reliability.

“Of all the things they fear about a President Trump, the most urgent is that he will throw away a once-in-a-generation opportunity to reshape SCOTUS and constitutional law. And of all the temptations they have to hold their noses and support the man despite all of his heresies and erratic behavior, the most powerful would be the confident belief that at least he would position the Court to overrule Roe v. Wade, protect Citizens United, overturn Obama’s executive orders, eviscerate regulation of businesses, inoculate religion-based discrimination, and maybe even introduce a new Lochner era of constitutionally enshrined property rights. This would be a legacy that might well outweigh the risks associated with a Trump presidency.”

He ultimately released his SCOTUS list in May of 2016, with, we now know, Leonard Leo, executive vice-president of that guild of right-wing legal beagles, the Federalist Society, being the principal vetter. He amplified his list in September of 2016 (an act that brought around conservative holdout Ted Cruz, among others) and among the new prospects were Neil Gorsuch and Brett Kavanaugh. The Federalist Society’s involvement brought directly into Trump’s judicial selection process an organization that had been building a pipeline to the judiciary since its founding in 1982. And it provided a simple and essential litmus test for Trump with conservatives — particularly the conservative Evangelicals devoted to the goal of reversing crucial liberal precedents creating a right to abortion and to same-sex marriage — he would either pass or fail. Exit polls showed that over a fourth of Trump voters called his impact on SCOTUS the single most important reason they voted as they did.

He passed with the appointments of Gorsuch and Kavanaugh to SCOTUS, and is burnishing his report card with lower-court appointments. In all cases, he is choosing judges who are relatively young (Gorsuch was 49, Kavanaugh 53 upon appointment; the average age of the pre-Trump SCOTUS justices on the court is now 71; the average age of his Court of Appeals appointees is 48, well under the average for recent presidents) and thoroughly vetted. No significant effort is being made to appoint judges with bipartisan support. But then those who relied on Trump’s promises didn’t want or need such efforts.

If Trump has bonded with conservatives by his judicial appoointments, Mitch McConnell has bonded with Trump by confirming them as efficiently as he can. The suspension of Senate proceedings due to the coronavirus pandemic interrupted this crucial process. So starting it back up as quickly as possible made perfect sense from the Republican point of view. In case any Republicans are tempted to stray from the party harness in November, they will be reminded as regularly as possible that on this one measure of success that lives on for decades, Trump and his party have delivered and will continue to do so for the next four years.

Do Democrats care as much about the judiciary? Some do, particularly women, LGBTQ folks, and members of groups in danger of losing their voting rights. But Democrats did not “weaponize” judicial appointments in 2016 anywhere near the extent Republicans have, and while Trump and McConnell have won test after test of their resolve, Democrats lost theirs by failing to find a way to force the confirmation of Supreme Court nominee Merrick Garland for the last 11 months of the Obama presidency.

As Republicans cheered the progress of their child-judge Walker to the DC Circuit, Democrats were praying for the health of 87-year-old Supreme Court Justice Ruth Bader Ginsberg, who participated by phone in oral arguments from a hospital bed where she was recovering from a flare-up of a chronic gallbladder ailment. It was a grim reflection of each party’s long-term positioning in the effort to shape the judiciary and, through it, constitutional law.


Teixeira: Why Trump Should Probably Lose

The following article by Ruy Teixeira, author of The Optimistic Leftist and other works of political analysis, is cross-posted from his blog:

I get it: you’re terrified the Orange One will somehow overcome all his problems and replicate his Electoral College win/popular vote loss performance of 2016. And you won’t stop being terrified until Biden gets the 270th electoral vote allocated to him on election night or next morning. I get that too.

But really….it is quite striking how big a hole Trump is currently in. Yes, maybe he’ll somehow climb out and come roaring into the November election with the wind at this back. But right now, that’s looking like a very tough assignment, for several reasons.

1. Approval ratings

Jonathan Bernstein:

“Trump’s current number ranks seventh out of the polling-era presidents through 1,202 days. What’s more telling is that there are clear historical patterns for presidents seeking a second term.

Trump’s net approval is -8.1 (that is, 43.2 approval minus 51.3 disapproval). The three recent presidents who were easily re-elected had solid positive net approval at this point: Richard Nixon at +17.7, Bill Clinton at +16.1 and Ronald Reagan at +15.3. The two most recent presidents both won somewhat narrowly; at this point, Barack Obama was at +1.7 and George W. Bush at -0.3. And then there were the two most recent losers. George H.W. Bush had fallen from a then-record approval down to -6.8. Jimmy Carter was only at -2.7, but that was probably just a quirk of the data, since he had recently been at -10 and would soon sink even further underwater.

Both Carter and the first Bush dipped lower by Election Day; the three easy winners all improved further. That suggests there’s still time for Trump to either rise to a level where he could win re-election — or to plunge low enough for former Vice President Joe Biden to win something around 400 electoral votes.

The truth is that if voters react to the current recession the way they typically do in an election year, Trump will lose, and lose badly.”

2. The economy

Incumbents with recessions on their watch close to the election–indeed within 2 years of the election–typically lose. And what a recession we are having; the Q2 (negative) growth projections are dire (-12 percent) and many swing state counties will be very hard hit (see graphic below from the FT). And no, better Q3 growth performance does not seem to help incumbents much.

3. The coronavirus and the handling thereof

Harry Enten:

“We’ve only seen a few elections since polling began where the incumbent was eligible to run for reelection and the economy wasn’t clearly the most important issue, but these elections tell a consistent and worrisome message for President Donald Trump. Whoever is most trusted most on the non-economic issue is likely to win the election.

Right now, voters trust former Vice President Joe Biden over Trump on the coronavirus. In a new Marist College poll, Biden is more favored among voters on handling the coronavirus by a 56% to 40% margin. An NBC News/Wall Street Journal poll from earlier in April had Biden favored by 9 points.

The advantage Biden has on leading the effort against the virus comes at the same time his swing state polling has improved. He’s up in key swing states like Florida, Michigan, Pennsylvania and Wisconsin.

Trump probably wishes he had the type of polling Franklin Roosevelt had going into the 1944 election. By a 42-point margin in a National Opinion Research Center poll, Americans thought Roosevelt was better equipped to win World War II than Republican rival Thomas Dewey. Roosevelt would go on to win an unprecedented fourth term.

Trump likely would settle for the numbers George W. Bush had ahead of his successful 2004 re-election effort. Bush was more trusted than Democrat John Kerry on the Iraq war and terrorism. The final Fox News poll, for example, found that Bush was more trusted on Iraq by 6 points. The same poll had Bush up by 12 points on who would do a better job on terrorism.

You’d have to go back 40 years to find an incumbent president who lost on the big non-economic issue of the day. In 1980, Republican Ronald Reagan was ahead of Democratic incumbent Jimmy Carter by an average of 4 points on who was best to handle the Iranian hostage crisis. Remember these pre-election polls tended to underestimate Reagan’s overall support, so the true margin on this issue was likely higher. Combined with job losses, this all proved too much for Carter to overcome.

Right now, the economy is shrinking. That Marist poll is one of the first I’ve seen where Biden led Trump on who would better handle the economy. Trump is very likely to get blown out if he loses to Biden on both the economy and the coronavirus pandemic.”

If all that seems like a lot to overcome, that’s because it is. Remember: Trump is a politician, not a magician. If Democrats play smart, tough politics, they should win this one.