By Alan Abramowitz
It’s not just Gallup’s recent national polls that appear to be out of line with the results of most other recent polls. Some of their state polls have also produced rather bizarre results. Two notable examples are Gallup’s recent polls in the key battleground states of Florida and Wisconsin.
In Florida, Gallup just released a poll showing George Bush leading John Kerry by 9 percentage points among registered voters. Wow! No other poll in the past month has given Bush a lead of more than 3 percentage points in Florida. In fact, of the 12 other Florida polls released in the past two weeks, 6 have John Kerry leading while only 3 have Bush leading, and 3 have the race tied. On average, in these 12 polls, Kerry held a lead of 0.6 percentage points. Quite a difference.
In Wisconsin, Gallup just released a poll showing Bush leading Kerry by 8 percentage points among registered voters. No other poll this month has given Bush a lead of more than 3 percentage points in Wisconsin. Of the 5 other Wisconsin polls released in the past two weeks, 3 have Kerry leading, 1 has Bush leading, and 2 have the race tied. On average, in these 5 polls, Kerry held a lead of 1.5 percentage points.
If this keeps up, when this election is over, the folks over at Gallup are either going to look like idiots or geniuses. I’ll leave to you to guess which one is more likely.
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Editor’s Corner
By Ed Kilgore
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January 16: Towards a 2028 Democratic Primary Calendar
Don’t look now, but it’s already time for the DNC and the states to figure out the 2028 Democratic presidential primary calendar, so I wrote an overview at New York:
The first 2028 presidential primaries are just two years away. And for the first time since 2016, both parties are expected to have serious competition for their nominations. While Vice-President J.D. Vance is likely to enter the cycle as a formidable front-runner for the GOP nod, recent history suggests there will be lots of other candidates. After all, Donald Trump drew 12 challengers in 2024. On the Democratic side, there is no one like Vance (or Hillary Clinton going into 2016 or Joe Biden going into 2020) who is likely to become the solid front-runner from the get-go, though Californians Gavin Newsom and Kamala Harris lead all of the way too early polls.
But 2028 horse-race speculation really starts with the track itself, as the calendar for state contests still isn’t set. What some observers call the presidential-nominating “system” isn’t something the national parties control. In the case of primaries utilizing state-financed election machinery, state laws govern the timing and procedures. Caucuses (still abundant on the Republican side and rarer among Democrats) are usually run by state parties. National parties can vitally influence the calendar via carrots (bonus delegates at the national convention) or sticks (loss of delegates) and try to create “windows” for different kinds of states to hold their nominating contests to space things out and make the initial contests competitive and representative. But it’s sometimes hit or miss.
Until quite recently, the two parties tended to move in sync on such calendar and map decisions. But Democrats have exhibited a lot more interest in ensuring that the “early states” — the ones that kick off the nominating process and often determine the outcome — are representative of the party and the country as a whole and give candidates something like a level playing field. Prior to 2008, both parties agreed to do away with the traditional duopoly, in which the Iowa caucuses and New Hampshire primary came first, by allowing early contests representing other regions (Nevada and South Carolina). And both parties tolerated the consolidation of other states seeking influence into a somewhat later “Super Tuesday” cluster of contests. But in 2024 Democrats tossed Iowa out of the early-state window altogether and placed South Carolina first (widely interpreted as Joe Biden’s thank-you to the Palmetto State for its crucial role in saving his campaign in 2020 after poor performances in other early states), with Nevada and New Hampshire voting the same day soon thereafter. Republicans stuck with the same old calendar with Trump more or less nailing down the nomination after Iowa and New Hampshire.
For 2028, Republicans will likely stand pat while Democrats reshuffle the deck (the 2024 calendar was explicitly a one-time-only proposition). The Democratic National Committee has set a January 16 deadline for states to apply for early-state status. And as the New York Times’ Shane Goldmacher explains, there is uncertainty about the identity of the early states and particularly their order:
“The debate has only just begun. But early whisper campaigns about the weaknesses of the various options already offer a revealing window into some of the party’s racial, regional and rural-urban divides, according to interviews with more than a dozen state party chairs, D.N.C. members and others involved in the selection process.
“Nevada is too far to travel. New Hampshire is too entitled and too white. South Carolina is too Republican. Iowa is also too white — and its time has passed.
“Why not a top battleground? Michigan entered the early window in 2024, but critics see it as too likely to bring attention to the party’s fractures over Israel. North Carolina or Georgia would need Republicans to change their election laws.”
Nevada and New Hampshire have been most aggressive about demanding a spot at the beginning of the calendar, and both will likely remain in the early-state window, representing their regions. The DNC could push South Carolina aside in favor of regional rivals Georgia or North Carolina. Michigan is close to a lock for an early midwestern primary, but its size, cost, and sizable Muslim population (which will press candidates on their attitude towards Israel’s recent conduct) would probably make it a dubious choice to go first. Recently excluded Iowa (already suspect because it’s very white and trending Republican, then bounced decisively after its caucus reporting system melted down in 2020) could stage a “beauty contest” that will attract candidates and media even if it doesn’t award delegates.
Even as the early-state drama unwinds, the rest of the Democratic nomination calendar is morphing as well. As many as 14 states are currently scheduled to hold contests on Super Tuesday, March 7. And a 15th state, New York, may soon join the parade. Before it’s all nailed down (likely just after the 2026 midterms), decisions on the calendar will begin to influence candidate strategies and vice versa. Some western candidates (e.g., Gavin Newsom or Ruben Gallego) could be heavily invested in Nevada, while Black proto-candidates like Kamala Harris, Cory Booker, and Wes Moore might pursue a southern primary. Progressive favorites like AOC or Ro Khanna may have their own favorite launching pads, while self-identified centrists like Josh Shapiro or Pete Buttigieg might have others. Having a home state in the early going is at best a mixed blessing: Losing your home-state primary is a candidate-killer, and winning it doesn’t prove a lot. And it’s also worth remembering that self-financed candidates like J.B. Pritzker may need less of a runway to stage a nationally viable campaign.
So sketching out the tracks for all those 2028 horses, particularly among Democrats, is a bit of a game of three-dimensional chess. We won’t know how well they’ll run here or there until it’s all over.


While Gallup is finding Bush comfortably ahead of Kerry in Wisconsin, Sen Russ Feingold (D-WI) is ahead by more than 20 over his GOP challenger. I know we’re famous for ticket-splitting, but it’s not very likely that we’d go overwhelmingly for a liberal like Feingold AND go for Bush. Gallup is no longer worthy of reading or reporting.
Dana, you speak of the love that I dare not speak its name – the SWEEP.
I hope it is coming, and I agree with your logic.
I’ve been telling anyone who will listen we are going to win by 5 million votes.
I hope we have enough to take back the House. We have to stop those crazy rightwingers by rooting out their nest.
The intensity on both sides is intense. I doubt that there will be a Democratic majority in either the House or the Senate.
But the intensity on the side of the Democrats is a good thing. The Republicans have had good turnout for years, but not the Democrats. I’m hoping that there will be some surprises on Nov 2nd.
Excerpt from James Mann, Rise of the Vulcans:
“We have decided that we’ll try Rumsfeld working with Gallup. He went to school with George [Gallup] Jr. at Princeton,” Colson told the president in July 1971. Nixon and Colson were eager to try to influence the results of major pollsters, notably Gallup and Harris, perhaps getting them to phrase their questions or to present their results in ways that were helpful to Nixon. “I mean, if the figures aren’t up there, we don’t want them to lie about it,” Nixon explained to Colson at one point. “They can trim them a little one way or another.” [Note 40: Nixon phone call to Colson, July 23, 1971, conversation 6-197, Nixon tape collection, National Archives.] …
RUMSFELD: Say, I want to just report, sir, about my conversation with George Gallup [Jr.].
NIXON: Oh yeah, you went to school with him, didn’t you?
RUMSFELD: I did. And I kind of want to be awful careful about telling people around the building that I’m talking to him. Because all he’s got in his business is his integrity.
Rumsfeld then informed Nixon an upcoming Gallup Poll would show that the president’s popularity had recently gone up. [Note 41: Nixon conversation with Rumsfeld, October 19, 1971, conversation 11-135, Nixon tape collection, National Archives.]
http://www.ufppc.org/index.php?option=content&task=view&id=759&Itemid=2
Okay, call me paranoid, but maybe Gallup is deliberately”gaming its polls to give cover to the Republicans who appear to be doing their dead-level best to steal the election in Florida and in Ohio. If Bush “miraculously” pulls ahead by four or five points on election day, the media will simply point to these convenient Gall-up polls, announce Bush would have won anyways—look at those Gallup polls–tell Democrats that they should just Get Over It.
I’m predicting a Kerry victory—I think just too many Democrats will show up in the polls for the GOP to scare off or intimidate or spin away. And I also predict that Gall-up won’t be short of clients. CNN will continue to buy their services. Or (worst-case scenario) Gall-up will lose a few media contracts, but be more than compensated by all the new right-wing think tank business.
Question: Has any pollster come up with a methology for correlating the intensity of support for a candidate or party with final results?
In 1994 polls showed a fairly close Congressional election, but there was great intensity among Republicans (remember the “revenge of the white men?”) and they won Congress.
In 1986, however, there was greater intensity among Democrats, something not found in polls, and you had some huge upsets, like Wyche Fowler in Georgia.
My own guess on intensity shows it off the charts on the Democratic side, slightly elevated on the Republican. This points toward a huge Democratic swing, absolute control of Congress and a landslide for Kerry.
But I’m not a statistician, and I don’t know how you could measure it with a poll.
Any thoughts?
The Bushites are scared. Bush visited WI again today. Even the Rep that was on NPR admitted that WI appears to be trending towards Kerry Edwards.
Isn’t the best evidence that this is total horse—– the fact that Bush is campaigning frenetically in these states. I would have thought that 9% would mean going somewhere really close.
CNN & USA Today must fire Gallup
If this election proves that the Gallup methodology is flawed and their flaws show a tilt to one side then we should compell CNN & USA Today to fire Gallup. Recently CNN interviewed Gallup and asked him about the poll discrepencies…his answer was that their LV model was better. When asked about the ‘bandwagon effect’ (do polls effect how people view the candidates and do they become a Self-fulfilling Prophecy Frank actually said “would that be a bad thing?..people should factor polls into their decisions”.
Therefore if they turn out to be ‘idiots’ we should immediately do to CNN & USA Today what we did to Sinclair and force them to drop Gallup
Ok, it’s only a week before the elction and my paranoia is running rampant. Could it be that the Gallup poll is providing cover for rampant electronic voting fraud?
Happy Halloween!
Kilroy
Gallup is really walking the plank on this election. But a lot of the blame rests on CNN and USATODAY for spreading the baloney poll results around and paying Gallup a lot of $. An important goal is to try to get CNN and USATODAY to dissociate themselves from Gallup. It’s impossible for this election, but possible for the future.
Actually they will look like geniuses or SHILLS. I don’t think there’s a lot of doubt about which, but we’ll know in a week.
Read The Vulcans. There is chapter about Rumsfeld’s rise during the Nixon Administration. One of his duties during Dick’s re-election was to game the Gallup brothers. While Rummie wouldn’t get the Gallup poll to lie, he would get advance warning of the poll’s findings.
Seems this year, he is getting the Gallup poll to lie.
Their huge pro-GOP sample bias in Florida certainly speaks for itself. However, what about the latest Gallup poll for Ohio, which was released a day after their latest Wisconsin poll:
http://www.usatoday.com/news/politicselections/nation/polls/2004-10-21-ohio-poll.htm
It showed Kerry up 48-47 among LVs, and a startling 50-44 Kerry lead among RVs! Huh? Most Ohio polls are looking pretty good for Kerry, but 50-44? Isn’t that a bit much?